Weetabix is the launch advertiser for Ocean Outdoor’s new central Newcastle digital roadside screen, The Screen on the Tyne, which goes live this week.
A campaign for Weetabix’s new On The Go breakfast drink is targeting morning commuters. The campaign was created by Walker Media and planned through Posterscope.
Ciara O’Connor from Weetabix said : “Weetabix On The Go is a huge launch for us, so planning out of home as our lead medium to announce this launch has been essential in order to capture the attention of a mobile younger demographic. www.oceanoutdoor.com/newcastle
As Yorkshire gears up to welcome the world’s greatest cycle race in July, marketing agency Jaywing has revealed it is behind Yorkshire Festival 2014’s vibrant and energetic branding, a 100-day celebration of cultural events in the run up to the Tour de France.
Through its ongoing work with Yorkshire Water, the main sponsor of the Festival, Jaywing was selected to design and implement the overall identity behind what is set to be the biggest cultural festival ever to be held in the county, leading up to Grand Depart in July – the opening stages of the Tour de France cycle race, which will be watched by millions of people around the world.
I decided to go (a) B2B on a conference video from Ireland; (b) A new, quite traditional styled video from the UK and finally an altogether (c) totally different approach from the guys and girls in South Australia.
As a very quick snapshot survey approach please can you tell us which one of the three impacted on you and why it worked. (Assuming, of course it did).
Send to email@example.com
He has a new role to go to, but this hasn’t yet been announced. Jacobs only joined the Chester-based firm in December 2012, but during that time oversaw a major upheaval in its senior marketing team. Read On
The Market Creative has devised the brand identity and marketing campaign to launch Bohen – a brand new consumer retail concept for buying fitted kitchens, bathrooms and bedrooms backed by one of the UK’s leading builders and plumbers merchants groups, Grafton GB Ltd.
Following extensive research into how consumers shop the category, The Market Creative devised the name, identity and proposition for the new brand, which is aimed at high income women aged over 45.
As the “Season of mists and mellow fruitfulness” draws to a close to be replaced by the stunning sights of an English winter, successful North East photographer and film maker Cain Scrimgeour asks members of the public to enter a competition celebrating all things bright and beautiful about Northumberland National Park.
Cain, 23 from Whitley Bay, is supporting a photography competition in partnership with Northumberland National Park Authority and YHA (England and Wales), the organisations behind The Sill, a proposed £11.2m national landscape discovery centre in the heart of the Hadrian’s Wall World Heritage Site.For more information about The Sill and the upcoming events, visit www.thesill.org.uk , find The Sill on Facebook or follow The Sill on Twitter @thesillproject [more…]