Following a three-month rigorous agency selection process, adconnection will work with Touchnote to deliver on their ambitious growth strategy.
Starcom MediaVest Group UK (SMG UK) (www.smvgroup.com) today unveiled a new tech solutions team called NextTECHnow (NTN) in a move designed to accelerate unique collaborative partnerships with tech start-ups.
The initiative will see SMG UK develop start-up propositions that deliver real business benefits for clients and the agency in general, particularly in the areas of mobile, social and data.
The launch follows a successful pilot throughout 2014, which saw SMG UK actively engage clients with complementary tech solutions. Headed up by Strategic Development Director Jim Kite, the NTN team is made up of eight specialists from across SMG’s portfolio.
Channel 4 has commissioned a sitcom about the Irish Famine in which one million Irish died of starvation and one million emigrated. What a great subject for cheap laughs!
No this is not an April Fools story, this is a January 1st story, incredible as it may seem.
The writer will be Dublin-based Hugh Travers, a 31-year-old, who has already had a major hit with a show called “Lambo.” He is a former film student at UCLA.The sitcom will be called “Hungry” and Channel 4 has given the Dublin writer full freedom to write his own scripts which he says is seriously daunting.
— Will Corry (@slievemore) December 30, 2014
London School of Marketing (LSM), #LondonSchoolofMarketing has released its latest whitepaper titled Email Marketing throughout the Customer Lifecycle.
As a resource for professionals and students alike, Email Marketing throughout the Customer Lifecycle, joins a host of other valuable resources freely available on the LSM website to existing and prospective students.