The first man married a Greek girl. He told her that she was to do the dishes and house cleaning. It took a couple of days, but on the third day he came home to see a clean house and dishes washed and put away....
In doing so, the strategy favours the element of surprise and lends a competitive advantage to those willing to think outside of the box. The same goes for guerrilla marketers.
This week, adconnection, the independent media planning and buying agency, will be putting media owners to the test as they host their annual Innovations Challenge; an afternoon of ruthless competition that sees a shortlist of 10 media owners from across the industry compete to be crowned this year’s innovations winner. [more…]
Creative communication specialists, mcm creative group, today announces the appointment of Mark Nicholls to the newly created role of Creative Director. Emma Bradbury is also joining the team, as a Junior Project Manager.
The appointments are the latest in a series of growth-led changes at the agency, and come just before a planned office move from Hammersmith to bigger premises in Kew.
- Pleasurewood Hills come on board as sponsor for new live match day programme –