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Cheil UK is set for another outdoor first with a Samsung campaign that sees the brand takeover Heathrow GrandView

by Will Corry on September 13, 2014

Cheil UK showcases Samsung’s outdoor campaign with Heathrow GrandView first

Cheil UK is set for another outdoor first with a Samsung campaign that sees the brand takeover Heathrow GrandView. The campaign, which is a year-long push planned and booked by @CheilUK in conjunction with JCDecaux Airport UK, kicks off today, and sees Samsung take over GrandView, the newest and most spectacular site within the Heathrow estate. [more…]

Lidl strengthens its commitment to Northern Ireland with the appointment of Smarts Communicate

by Will Corry on September 9, 2014

Lidl has announced the appointment of Smarts Communicate to oversee the brand’s communications strategy in Northern Ireland.

Recently marking 15 years in business, Lidl continues to strengthen its presence in Northern Ireland with plans to expand further and has joined forces with Smarts Communicate to deliver an extensive communications programme that comprises PR, marketing and events.

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October Events : Landing page optimization introduction half-day workshop with Tim Ash / Use MARKETINGBLOG14 for a 15% discount

by Will Corry on September 8, 2014

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Guinness introduces porters in Ireland and goes blonde for U.S. market

by Will Corry on September 7, 2014

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Blunders : “Most stupid decision by a magazine since Time named Hitler as man of the year… “rolls eyes”

by Will Corry on September 3, 2014

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Very.co.uk captures ‘getting ready’ moment with makeover bus tour campaign

by Will Corry on September 2, 2014

Online fashion and beauty retailer Very.co.uk has launched the £600,000 Very Beauty Bus tour campaign, #VeryBeautyTour which has been designed, planned and executed by Posterscope, PSLive, Vizeum and Liveposter. The tour visits Liverpool, Leeds and Birmingham over the next two weeks, offering mini-makeovers in a transparent, branded bus to help local residents capture and share their ‘getting ready’ moments.

It combines both experiential marketing and digital out-of-home (DOOH) so consumers can share their post-makeover pictures to DOOH screens. [more…]

Helping Scotland Decide / It’s time to decide with the new voting referendum highlighter!

by Will Corry on September 2, 2014

Want to grab the attention of the Scottish public whilst out canvassing to see which way they plan to vote?

Well look no further as Promotional Products Week (PPW) has created a ‘referendum voting highlighter’ that will allow the Scottish public to show with ease which way they plan to cast their vote and make political history.

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Keira Knightley topless, VisitScotland, Britain’s local newspapers,Great British BBQ Bulge, lunch! 2014, Fred. Olsen Cruise Lines

by Will Corry on September 1, 2014

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Events : Meet the agency, media and technology partners who can help you stay ahead of your competition / ad:tech London 21-22 October 2014

by Will Corry on September 1, 2014

Why should you attend ad:tech london in October? Events : An important message for brand marketers, agency executives, media owners and investors - ad:tech London 21-22 October 2014

Register Free

ad:tech is where the modern marketing and media community meet each year to source suppliers, network with industry players, benchmark their digital strategies and get-to-grips with emerging trends and technologies.

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The latest news about ad:tech London 21-22 October 2014

by Will Corry on September 1, 2014

More information about ad:tech London

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