In the run-up to May half-term and the summer holiday season VisitEngland has today launched its largest domestic marketing campaign for 2016 to promote amazing ‘moments’ that can only be experienced on a trip across Great Britain and Northern Ireland.
The four-week #OMGB ‘Home of Amazing Moments’ TV, digital and print campaign, part of the UK Government’s GREAT Britain campaign, uses film and images of authentic experiences and activities shot on locations across the UK to inspire people to take a short-break at home. Agency RKCR/Y&R produced the creative for this year’s campaign.
Capid House, Nudge Digital, Yoto Creative, Purplex Marketing, Noisy Little Monkey, Power Up Digital, e3 Media
Creative consultancy Sedley Place has been appointed as lead branding and communications agency by Briers, one of the UK’s leading suppliers of gardening gloves and footwear.
Sedley Place will work closely with Briers in brand guardian capacity, with a remit to define and deliver positioning and marketing strategy as well as core branding across all communications channels.
It's more common for men to work from home than women.
There are now over 4.2 million people across the UK working from home, according to the TUC, which is up by more than 800,000 since 2005.
Licor 43, the premium Spanish Liqueur, is set to celebrate the launch of Bristol's new Walkabout in style.
The brand will host a Golden Party where consumers will have the chance to enjoy a Mini Beer 43 - its signature serve.
— Will Corry (@slievemore) July 11, 2014
To mark the transition to its new customer facing brand, Ford Retail, the world’s largest dedicated Ford dealership group, has launched a major marketing campaign that includes online, print, outdoor and radio advertising, PR and social media engagement.
The new customer facing name, TrustFord, reflects the company’s philosophy of excellent customer service and transparency; traits that have always been at the very heart of the business and which have been instrumental in informing the new identity.
The TrustFord advertising campaign, created by branding agency Good,@thisisgoodnews which also handled the rebrand, features colleagues from the company’s national network of 65 dealership sites, including a Sales Executive, a General Manager and a Technician.