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Fresh news : Dementia fears for rugby players

by Will Corry on November 18, 2014

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Video : The new hungryhouse ad has landed #TheEasyWayToTakeaway

by Will Corry on November 13, 2014

hungryhouse reveals refreshed strategic direction with new tagline and TV campaign  : Innovative online food ordering brand kicks off takeaway season by demonstrating it is ‘the easy way to takeaway’

Online food ordering platform hungryhouse.co.uk, part of the Delivery Hero Group, has unveiled a new TV campaign with a refreshed tagline, ‘The easy way to takeaway’.

The campaign kicks off a new strategic direction for the brand following a period of research and customer data analysis, which proved ordering a takeaway on @hungryhouse is perceived to be a simple utility and a day-to-day pleasure. The new campaign recognises and stays true to that perception by portraying an identifiable and authentic ordering experience while adding a playful twist.

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Giant iTab and @BBCCymru

by Will Corry on August 10, 2014

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“Two years of hard work is reality as TrustFord finally launches” / Celia Pronto

by Will Corry on June 2, 2014

TrustFord recruits staff to represent trust for new ad campaign

To mark the transition to its new customer facing brand, Ford Retail, the world’s largest dedicated Ford dealership group, has launched a major marketing campaign that includes online, print, outdoor and radio advertising, PR and social media engagement.

The new customer facing name, TrustFord, reflects the company’s philosophy of excellent customer service and transparency; traits that have always been at the very heart of the business and which have been instrumental in informing the new identity.

The TrustFord advertising campaign, created by branding agency Good,@thisisgoodnews which also handled the rebrand, features colleagues from the company’s national network of 65 dealership sites, including a Sales Executive, a General Manager and a Technician.

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Innovation, inspiration and perspiration / Nominations now open for prestigious Social Enterprise Wales Awards 2014

by Will Corry on May 27, 2014

Nominations are now open for the Social Enterprise Wales Awards. The Awards are designed to recognise the innovation, inspiration and perspiration required...

Entries are open until Friday 11th July. For more information

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Do you need someone to knock on more doors for you, saying hello to strangers so you don’t have to?

by Will Corry on February 5, 2014

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Northerners have gone soft – they’re 20% more likely to have cried at the #bearandhare than Southerners / Jaywing

by KSimpson on January 2, 2014

Jaywing analysed over 100,000 Tweets to find out who was shedding tears over this year’s John Lewis Christmas ad.  The results will surprise many as it turns out that Northerners are 20% more likely to cry at the Bear and the Hare than those in the South, with Londoners crying the least. [more…]

The Results Battle Front : Stand shoulder to shoulder with theMarketingblog

by Will Corry on October 28, 2013

The Results Battle Front : What's on offer when you stand shoulder to shoulder with theMarketingblog

The battle plan is simple. It is to seize results generated by 10 articles, stories etc. loaded into  themarketingblog over a three month period and maximise these results into future leads using  five battle hardened social media sites. Here's some of the social media infantry - check out each and every one of them....

THEMARKETINGBLOG

BRAND JOURNALISM

FRESH MARKETING NEWS

BEST OF THEMARKETINGBLOG

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Watch the magic happen with three result-driven email campaigns – all at no extra cost!

by Will Corry on October 9, 2013

I am sure you will be interested in this new concept I have just introduced.

The objective is to combine results obtained from the reader tracking on multiple articles appearing in www.themarketingblog.co.uk (Shaken) with bespoke result-driven email campaigns to (a) the prospects generated via themarketingblog and (b) your current database via our partner StrategyMix (Stirred).

As if that wasn’t enough as a huge extra cherry on the top you we will also run a series of three bespoke result-driven email campaigns to (a) the prospects generated via themarketingblog and (b) your current database through our expert partner StrategyMix at no extra cost! [more…]

Which Brands do the Nation Trust…?

by andy@voxpops.com on September 4, 2013

Which Brands do the Nation Trust?
Watch the Video

Andy Thompson | Vox Pops International

As part of our bi-annual State of the Nation this August, [more…]