SHS Drinks, whose expanding portfolio includes WKD – Britain’s best-selling RTD brand1, is setting its sights on the burgeoning spirit beer category as it steps up the pace of product innovation in 2013.
Dead Crow and Cuvana to enter spirit beer market Read More »
#Google Shopping ads see increase in clicks and impressions during 2012: reportow.ly/hklZJ #Ecommerce — Econsultancy (@Econsultancy) February 2, 2013
Shopping ads see increase in clicks and impressions during 2012 Read More »
Modern mothers are tech-savvy and spend a significant portion of their personal time online, browsing the Internet or on social media. Apparently, brands are well aware of this fact and mothers have become a major target for marketers. by Ben
Women for Women : Eight in ten mums are active users of social networking platforms Read More »
Despite moderate global growth in advertising spending, fast-moving consumer goods (FMCG) companies continued to invest—and invest more—according to Nielsen’s quarterly Global AdView Pulse report. The largest sector by ad spend market share, with roughly a quarter of all dollars spent
Nielsen: FMCG brands account for 25% of advertising spend globally Read More »
Here are the findings from the global LivePerson report on online consumer behaviour. The report looks at the importance of online service and how retailers can better engage with consumers. A few stats: 71% of global online consumers expect to
Research : In web-space, can you hear your customers scream? Read More »
Research released today by the Internet Advertising Bureau UK (IAB) shows a significant increase in the top 100 brands optimising their websites for mobile in the past six months. The second wave of the IAB’s mobile optimisation study reveals that
IAB study reveals 54% increase in mobile optimisation amongst top 100 brands Read More »
The cost of a holiday is the least influential factor in the planning stages for travellers aged between 60 and 69, who spend an average of £794 on travel and accommodation. Those of retirement age also take the longest breaks,
Over-60s the biggest holiday spenders Read More »
Future of Online Retail Report reveals women currently shop online more than men The future is female: More women are likely to buy online in the future than their male counterparts Women more likely to be tempted to shop with
Email Marketing Reviews & Prices Will Corry‘s insight: A very useful, well researched guide to e mail marketing platforms Score 82 Which matters more to you when picking an email marketing service: price, the number of contacts support, analytics? The
Looking for an e-mail marketing service? It is important you read this review Read More »
Certainly Oracle has been busy shopping through 2012 to boost its cloud capability with purchases such as Taleo, cloud HR company and RightNow, cloud customer service company. To me, the move is an additional indicator of the increasing importance of
Why the hell did Oracle buy Eloqua? Read More »
