Get in Touch

Google

Google

Just launched : How to get to your most valuable data quickly .. Open Beta ‘Virtual Analyst’ Tool.

Just launched : How to get to your most valuable data quickly .. Open Beta ‘Virtual Analyst’ Tool.

by on December 12, 2017

Needl Analytics Releases Free Open Beta ‘Virtual Analyst’ Tool. ... Delivering Actionable Business Insight from Google Analytics in Minutes

Users of Google Analytics can sign up to a free trial at: https://needlanalytics.com

In just a few weeks, 700 users including a FORTUNE 500 company and leading global advertising agency have become early beta clients of this new Virtual Analyst web analyst tool for Google Analytics -

In the battle for man v’s machine, Needl has built this ‘Virtual Analyst’ tool to help novice and pro users of Google Analytics get to their most valuable data quickly…..so even if you don’ think you’re an expert, as long as you’re interested in your data then Needl is going to help you. [more…]

Negative SEO attack: How to fight it … Sara Lopez, trendhim

Negative SEO attack: How to fight it … Sara Lopez, trendhim

by on September 13, 2017

In 1996 the creation of Google led to the boom of web pages and the knowledge that you could make money with them. Hence, day after day the competition to reach the first positions in the search engines was growing.

It was then, when SEO was created (Search Engine Optimization). Although for the readers of this blog it is not necessary to define this concept, SEO is based on increasing the number of organic(unpaid) visitors of a website in different search engines.

For this reason, more and more websites and companies are starting to use SEO as their main tool to improve the effectiveness of their websites and make them more appealing to Google. The more visible you are to Google, the more customers your website will have.

[more…]

Exclusive Download : How to discover the 25 dos and don’ts of WordPress Multisite

by on August 21, 2017

[more…]

Facebook and Google account for one in every three and a half minutes of the time Britons’ spend online

Facebook and Google account for one in every three and a half minutes of the time Britons’ spend online

by on August 10, 2017

Google and Facebook recently announced quarterly income totalling £27 billion and their dominance is highlighted by the fact they account for one in every three and a half minutes of the time Britons’ spend online, according to new research.

The study, from measurement firm Verto Analytics, British adults accumulate 42.7 million days a month across Google properties – primarily search, YouTube and Gmail – the equivalent of more than 1 in every 6 minutes (17%) of UK internet time. Around 11% of time (28.4 million days) is spent on Facebook-owned properties which include WhatsApp and Instagram. [more…]

LiveRamp now available to publishers

LiveRamp now available to publishers

by on July 19, 2017

Provides Publishers access to People-Based Marketing Budgets

Provides Publishers access to People-Based Marketing BudgetsLatest:  LiveRamp™, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced the availability of LiveRamp’s platform to publishers.

This solution allows publishers to better monetise their audiences by supporting brands' people-based marketing initiatives. In turn, marketers benefit from the ability to expand people-based targeting beyond Google and Facebook and provide consumers with a more consistent experience across channels. [more…]

LiveRamp launches people-based search for omnichannel marketers

by on June 14, 2017

Enhances marketers’ ability to leverage CRM data in Google Customer Match

LiveRamp™, an Acxiom® company and leading provider of omnichannel identity resolution, today announced the addition of targeting for people-based search to its platform.

The addition complements LiveRamp’s strength in people-based targeting for display, allowing marketers to better coordinate efforts across these channels and deliver more engaging and personally relevant advertising to customers. [more…]

Breaking : Google adds ‘personal’ tab to Search Results

by on May 30, 2017

[more…]

Events   :   WONDER London brings Google to life in its largest cloud event in Europe

Events : WONDER London brings Google to life in its largest cloud event in Europe

by on May 4, 2017

The largest Google Cloud event in Europe, Google Cloud NEXT, kicked off yesterday in London. Developed with independent events agency WONDER London, the two-day conference marks the start of a six-stage series spanning the continent.

Google Cloud NEXT invites tech leaders, developers and IT decision-makers to explore the latest innovations in cloud technology, while experiencing what it feels like to be part of the Google community. WONDER London was tasked to design a free, interactive conference experience with a flexible agenda, allowing delegates to personalise content to meet their specific needs.

[more…]

Why online gambling is on the rise

Why online gambling is on the rise

by on April 11, 2017

The laws regarding the gambling industry changed ten years ago, and ever since, the game has not been the same. With new rules and regulations, marketing and advertising have allowed the industry to broaden their market and attract a larger number of customers from all ages. Of course, there are still some regulations in place to protect the public, but the numbers are the proof in the pudding.

Yearly figures are released to provide an up-to-date picture of the gambling industry in Great Britain. Gambling Commission industry statistics show that between April 2015 and March 2016, the online gambling operators generate a GGY (Gross Gambling Yield) of £4.5 billion. This shows that online gambling is the largest gambling sector in Britain, with online slot machines generating £1.8 billion alone.

[more…]

Search Elite – The New Search Conference | Daniel Bianchini

by on April 4, 2017

[more…]