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Why getting to the top of Google is important

Why getting to the top of Google is important

by on June 8, 2019

In the digital world, one of the most powerful search engine tools is Google.

People search and browse different topics, buy stuff online, watch the news, stay connected, and engage, trusting and making decisions based on Google’s results.

Google significantly impacts businesses, so making it on top is everyone’s priority.

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Social media giants’ response to fake news and terrorism resembles a “whack-a-mole”

Social media giants’ response to fake news and terrorism resembles a “whack-a-mole”

by on April 8, 2019

Mark Skilton, professor of practice at Warwick Business School, said:

"It is well established that social media platforms amplify messages that can be misused and we do need some form of regulation.

"Facebook, Twitter, Google and the like are commercial organisations, not utilities or elected representatives. Many of these companies are seeking some form of self-regulation, but their response so far resembles a whack-a-mole at a fairground.

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What are the benefits of using short domain names? – exclusive

What are the benefits of using short domain names? – exclusive

by on November 29, 2018

You must first have an URL associated with your website before you can do anything with it. Nobody can reach your website without using a URL. Fortunately, domain names are generally not expensive.

However, one of the most common domain tips to find and use the shortest one possible. Nearly all top websites on the Internet use short names and for good reason. Furthermore, shorter domains tend to cost more too.

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Dentist SEO Digital Marketing Courses : What to expect

Dentist SEO Digital Marketing Courses : What to expect

by on October 19, 2018

Over the years,  businesses have been trying to race to the top of the search engine result pages.

Why do they do that? Simple, when people search for products or services using search engines like Google or Bing, they usually open the links that come up first — not many people notice the second or third page anymore.

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Google is 20 – How Google shaped the internet

Google is 20 – How Google shaped the internet

by on September 24, 2018

How One Company Changed the Online World

Today, Google has become synonymous with search. But its role in shaping our online world and the whole concept of digital marketing runs far deeper.

When a company’s name becomes so strongly linked with its product or service that it becomes a verb in the general lexicon, it is a sure sign that something special has happened. We talk about hoovering the carpet, even if we are using a different brand of vacuum cleaner. And we refer to googling something online.

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Ranking : How to optimize your E-Commerce website to be on top of SERPs of Google

Ranking : How to optimize your E-Commerce website to be on top of SERPs of Google

by on September 22, 2018

Ever wonder why someone selling online stuff is so bothered about questions like “How to improve the ranking of my eCommerce website” or “How to increase website ranking on Google”.

Well, 33% of the top search engine result on Google get 33% of the traffic, second position gets 18% and the remainder is shared between the following results. In fact, the volume of traffic that web pages listed on the third position and below begins to degrade.

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Big brands no longer get big love from UK consumers

by on August 31, 2018

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#Leads … The best lead generation tips

#Leads … The best lead generation tips

by on August 10, 2018

You might have tried to Google “lead generation tips” and a couple hundred million results turned up.

Great. But saying it’s like looking for a needle in a haystack is an understatement. It’s more like looking for that needle in a haystack in all of Texas. Good luck finding the best tips  you need for your business without getting confused along the way.

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