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Movers and Groovers : Adjust Your Set boosts executive team with the appointment of Clare Nicholls as COO

by Will Corry on September 18, 2014

New Chief Operational Officer offers wealth of financial and advisory expertise -

London 18th September UK: 2014 – Adjust Your Set, @AdjustYourSet one of the UK’s leading digital content agencies, has appointed Clare Nicholls to the role of Chief Operating Officer (COO). Nicholls brings financial excellence and in-depth expertise in broadcasting, digital and media.

Nicholls held leadership positions at a number of prestigious financial communication institutions before launching her own television production company, Splash Media, with former BBC Executives Jane Lush and Fenia Vardanis, in 2006.  [more…]

Important news for startups : Unilever offers £30,000 to winner of sustainability hackathon at ad:tech London on 21-22nd October

by Will Corry on September 18, 2014

Startups with a penchant for sustainability are invited to participate in a specially arranged hackathon at ad:tech London for a chance to impress and partner with Unilever. As the headline sponsor of ad:tech London Future Media & Technology Summit, Unilever is set to engage with startups across the conference in a variety of initiatives including the hack.

Established startups are invited to join and tap into Unilever’s knowledge will run as part of the ad:tech London on 21-22nd October, expertise and data sources that will be made available exclusively to participants.

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Sir Martin Sorrell confirmed to speak at ad:tech London

by Will Corry on September 18, 2014

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50% off tickets FLASH SALE – ad:tech London – Thursday September 18th only

by Will Corry on September 18, 2014

‘BREAKING NEWS'

Get your 50% discount here use promo code: sale50

ad:tech London / September 18th only : ‘BREAKING NEWS 24hrs 50% off tickets FLASH SALE,

use promo code: sale50. One day only, normally £995!’

Join the event for modern marketing & media 21-22 October 2014

[more…]

Movers and Groovers : Netbiscuits board names Daniel Weisbeck next CEO

by Will Corry on September 17, 2014

Current CEO Michael Neidhoefer assumes the role of non-Executive Chairman of the Board

Netbiscuits, a global leader in mobile analytics and device detection, today announced the appointment of Daniel Weisbeck to Chief Executive Officer and member of the Board of Directors. Daniel previously held the position of CMO at @Netbiscuits and in September of 2013 took on the additional role of COO.

Daniel succeeds Netbiscuits’ co-founder Michael Neidhoefer who assumes the role of non-Executive Chairman of the Board of Directors and will pursue other entrepreneurial opportunities. The move comes ahead of Netbiscuits forthcoming product launch set to arrive in October which Daniel has spearheaded from the outset.

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“Sampling in a digital world” by Natalie Betts, Response One – a St Ives Group company

by Assistant Editor on September 16, 2014

By Natalie Betts, experience marketing manager at Response One - a St Ives Group company

Sampling activity has gone a lot further than promo girls handing out mini deodorants at train stations or cubed cheese handed out with a trial voucher at your local superstore. This traditional activity still has its place, of course. But in a multimedia world of waning consumer attention, brands need a more impactful and immediate way of getting into the hands of their target market. [more…]

Amobee have bought Adconion Direct and Kontera Technologies

by Will Corry on September 16, 2014

Amobee has today announced the completed acquisition of Adconion Direct and Kontera Technologies, Inc. for a combined $359million.

Operating as one entity under the Amobee brand, the integration of the three firms technologies will see the new Amobee offer the most advanced cross channel digital marketing technology platform and solutions in the advertising and technology industries.

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Naughty TV adverts and the rise of the second screen drive up revenues at the flash sales site

by Will Corry on September 16, 2014

Via The Telegraph.

SecretSales.com, the UK’s largest flash sales business, has reported revenues of £18.2m for 2013, up 68pc on the previous year. Sales have been driven by mobile shopping, with 50pc of orders taking place on smartphones or tablets. Watch the video.

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Silver Surfers ignore tech-led shopping – Northern Ireland wed to the high street / SmartFocus

by Will Corry on September 15, 2014

We concentrate on an important survey of 2,000 people commissioned by leading digital marketing company SmartFocus,

  • - national survey analyses UK’s digital and analogue shopping habits
  • - shopping preferences strongly linked to age
  • - digital gap widening - Silver Surfers ignore tech vs Generation Y embrace smart-phone shopping
  • - Northern Ireland wedded to the high street - shoppers lie behind the digital curve

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Special Offer : Hands up who needs a phone stand / Order 5,000 stands before the end of October 2014 – we will design and create your artwork for you free of charge

by Will Corry on September 15, 2014

They say the best camera is the one you have with you. The same is true for a phone stand. Discover Standeazy, the stand that fits into your wallet.

Designed to not only be practical when ‘in action’, transforming phones, tablets and e-readers into hands-free devices, it’s different because it is credit card sized and thus super slim, light weight and easy to carry anywhere.

Special time-limited offer -  If you order 5,000 @standeazy or more before the 30th October 2014, we will design and create your artwork for you free of charge.  Email – info@standeazy.com

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