A wireless barcode scanner can work nicely with many different types of checkout and even POS systems. In fact, with the higher prevalence of barcodes in today's retail (and wholesale) environment, there are tons of reasons to consider migrating to a wireless barcode model.
There is the increased freedom and range of motion, plus being able to store all of your data on your server (and instantly) rather than in the device itself, and much more.
Here are a number of reasons to consider moving to wireless scanning technology.[more…]
Ninety Percent of Holiday Shoppers Expect Consistent Brand Experiences Across Channels and Devices According to SDL Survey
Global survey results demonstrate importance of consistent, omni-channel customer experiences this holiday shopping season
Ninety percent of consumers said they expect the customer experience to be consistent across channels and devices used to interact with brands this holiday shopping season, according to a new global study of more than 3,000 consumers by SDL (LSE: SDL). This is a growing expectation from shoppers, representing a 17 percent increase from what consumers reported last year.
Retargeted ads put more than half of people off buying
If same ad seen 10+ times, consumer irritation turns to anger
However, type of website where ad appears makes a difference
Surfing behaviour considered almost as personal as home address
Over half (55%) of consumers are put off buying products or services if they see the same ad online multiple times, according to a study published today by ad technology company,InSkin Media, and RAPP Media, the media planning and buying agency.
Telecom specialist reports that this year’s target of driving the customer base to 5 million and saving collective users more than $280 million in roaming charges has been achieved two months early
As the doors of the London event World Travel Market are about to open next week, telecoms firm Top Connect (www.topconnect.com) today reports that it has reached its end 2014 targets with its pre-paid TravelSim (www.travelsim.com) roaming service and is two months ahead of its business schedule. [more…]
Real-time marketing specialist launches following successful beta
Trigger Buzz, a specialist in real-time marketing, today announced its official launch along with the involvement of Greg Delaney, Mark Lund and Malcolm Green who’ve invested in the business and have taken roles on the company’s board.
Trigger Buzz will be led by founder and managing director Stephen Wise alongside head of operations Tom Maverley, with Delaney and Green offering creative support and direction. Lund will provide commercial expertise.