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New feature. Weekly email digest rolled out by Twitter / Red Rocket Media

by Red Rocket Media on May 15, 2012

Twitter is rolling out a new feature that sends users a weekly digest of the most popular tweets in their network.

News and Apple editor at thenextweb.com, Matthew Panzarino, explained on the site that the new option is being pushed out over the next few weeks; giving people a list of the most popular stories along with the people who shared them. By Red Rocket Media [more…]

Who are the largest internet retailers in the U.S.? (infographic)

by Will Corry on May 12, 2012

It’s become practically mandatory that brands incorporate social media into their business strategy, causing retailers to compete for popularity in stores and on the Internet, too.

Campalyst has provided this infographic, which covers the largest Internet retailers in the U.S., and their presence on the five key social networks: Facebook, Twitter, YouTube, Google+ and Pinterest.

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Google+ grows as British youth access sites once a day / Red Rocket Media

by Red Rocket Media on May 9, 2012

A report looking into the demographic of social media users has indicated that a third of young people in Britain are using sites like Twitter every day, thedrum.co.uk reports.By Red Rocket Media

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Twitter will trump Facebook valuation, expert believes / Red Rocket Media

by Red Rocket Media on May 8, 2012

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British advertising expert has raised eyebrows in the social media world, by proclaiming that Twitter will grow to surpass the $96 billion (£59 billion) valuation held by rivals Facebook.  By Red Rocket Media

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MediaCom Olympic tracker – what do consumers really think of the Olympic sponsors?

by Will Corry on May 6, 2012

MediaCom’s Olympic tracker has been designed to illustrate how powerful (or not) brand partnerships with the Olympic sponsors are in terms of connecting sponsor brands to consumers.  http://mediacomuk.com/ [more…]

Naked Pizza is effectively using Twitter for communications, customer service and most importantly, new sales

by Will Corry on May 3, 2012

New Orleans’ own Naked Pizza (@NAKEDpizza) is changing the minds of experts and engaging its local community – using Twitter – in a profitable way. Naked Pizza is effectively using Twitter for communications, customer service and most importantly, new sales. [more…]

How to be interesting on Pinterest: A guide for B2B marketers

by Will Corry on May 3, 2012

Just when us B2B marketers were getting comfortable with social media networks like Twitter, Facebook, Google+ and Linkedin, out comes a new contender for our time - Pinterest.

Find out more about Pinterest etc. at the Thames Valley Return on Influence Conference 12 June 2012.

Check the ROI Conference Pinterest Board

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Twitter adds news feature to ‘discover’ tab

by Red Rocket Media on May 2, 2012

Twitter has added a new feature to the ‘discover’ tab on the site, which aims to provide relevant news articles to users.Those accessing the site through twitter.com will [more…]

‘Social gifting’ tipped to become huge force in e-commerce

by Red Rocket Media on May 2, 2012

Social gifting will the next big money maker in the world of e-commerce, it has been predicted.

According to Reuters, an increasing amount of social media users are choosing to celebrate special occasions by giving their friends gift cards via their social media accounts.

By Red Rocket Media

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“Social-Media spending is going to explode”: Win awards for your social campaigns

by Will Corry on April 29, 2012

Brands' hunger for great social advertising is growing, and with increasing popularity come industry awards. Win awards

Now that social is no longer the province of experimental teams working with small budgets and wild ideas, more shops are paying attention to who's doing great work in social. [more…]