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Women for Women : Male managers 40 per cent more likely to be promoted than women

by Will Corry on August 23, 2016

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Woman for Woman : More than half of women in advertising have been sexually harassed

Woman for Woman : More than half of women in advertising have been sexually harassed

by Will Corry on August 12, 2016

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Women for Women : There’s still time to win the Dove #100Colours challenge

Women for Women : There’s still time to win the Dove #100Colours challenge

by Will Corry on August 4, 2016

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Women for Women : Do women make better marketers than men?

Women for Women : Do women make better marketers than men?

by Will Corry on July 4, 2016

Gender equality in the workplace is certainly a hot topic in the media these days, and some women are playing as big a role as men in shaping the way we progress. In marketing, advertising and the media, there are lots of women filling all of the roles, and performing very well.

However, some people suggest that it is actually the generalised differences between women and men that make women strong marketers, rather than their equality with their male peers.

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Women for Women :  “How to really get into the pants and drawers of consumers” Avril Breen, Pragma Consulting

Women for Women : “How to really get into the pants and drawers of consumers” Avril Breen, Pragma Consulting

by Will Corry on June 20, 2016

The UK lingerie market is up for grabs.  During the 1980s the market was dominated by Marks & Spencer, which held approximately 50% market share. However, this share has fallen to just 26% as the market place has become more fragmented and consumers’ preferences have changed.

Avril Breen, Pragma Consulting writes ...Recently, we had the privilege of speaking to Janie Schaffer, former Chief Creative Officer at Victoria’s Secret, founder of Knickerbox and renowned 'Knicker Queen' about how she thinks the market has changed and what retailers could do to gain share in this increasingly saturated space.

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Women for Women : Own up – are you a serial returner?

by Will Corry on May 18, 2016

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Women for Women : Where are all the women on the boards? They’re on the buses!

Women for Women : Where are all the women on the boards? They’re on the buses!

by James on May 10, 2016

  • NatWest is supporting mum entrepreneurs (Mumpreneurs) by lending its iconic purple branded bus to the Mumpreneurs Networking Club as they do whistle stop tour of 4 UK locations in May:

Guildford 16th May, Kingston 17th May, Brighton 25th May, and Portsmouth 26th May

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Women for Women : Belinda Brown: Feminism can only flourish under the protection of real men

by Will Corry on May 7, 2016

On Woman’s Hour on Wednesday feminists Rebecca Asher and Jack Urwin were discussing their respective books both called Manning Up.

While we know that feminists are forever finding new territories to conquer, Asher’s land grab sounds truly cynical. She has joined the movement within feminism that labels masculinity as ‘toxic’ and which attempts to pathologise, appropriate and control  what it means to be a boy or man.

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Women for Women : “Fed up with having to throw another pair of saggy ‘Nora Batty’ tights in the bin?”

by Will Corry on May 5, 2016

At £22, are these really the perfect tights? Pairs that promise to stay exactly in place due to a more elasticated waistband fly off the shelves

  • British start-up Heist boasts it has 'cracked the perfect pair of black tights'
  • Firm claims they don't sag around the crotch or the knee, and are not itchy
  • Says its hosiery has already proved a hit, generating £10,000 in sales a day
  • £22 tights boast elasticated waistband, no seams and they are hand-sewn

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Research : Recent stats from International Women’s Day from across the globe

by Will Corry on March 10, 2016

Catherine Becker, CEO of VCCP Media, takes a look at some recent stats from International Women’s Day from across the globe.

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