Get in Touch

Special Issue

Officials trying to stop Kathrine Switzer running the Boston Marathon because, y’know, women can’t run marathons… Well, she ran the London Marathon today, aged 71

by on April 24, 2018

[more…]

Women for Women : The future role of women in hospitality now on the H&C EXPO conference agenda

Women for Women : The future role of women in hospitality now on the H&C EXPO conference agenda

by on April 7, 2018

The role women play in the hospitality industry now and in the future will be one of the hot topics discussed at this year’s H&C EXPO.

The EXPO, @HandCEXPO which takes place at Celtic Manor in Wales on 17th and 18th July, will include a number of panel debates and round-table discussions with Women in Hospitality one of the first to be revealed.

https://www.handcexpo.com/

[more…]

[Watch] Frustrations about bras, including slipping straps, itchy bands and digging wires

[Watch] Frustrations about bras, including slipping straps, itchy bands and digging wires

by on March 14, 2018

About ThirdLove TV Commercial, 'Find the Perfect Match'

Women share their frustrations about bras, including slipping straps, itchy bands and digging wires. However, with ThirdLove's Fit Finder quiz, one customer says she discovered her perfect-fitting bra. ThirdLove encourages women to find their perfect fit by taking the quiz.

[more…]

Women for Women : Princess Diana beats the Virgin Mary to be named the nation’s ideal mother

by on March 9, 2018

[more…]

Women for Women : Landing on Vogue’s annual Oscars best dressed list

Women for Women : Landing on Vogue’s annual Oscars best dressed list

by on March 5, 2018

Awards season is officially over! On Sunday night the 2018 Oscars brought the best of the best under one roof to honor films of the previous year.

Not only did our favorite stars push the envelope in their respective nominated categories, but they also stepped it up on the red carpet as well.

[more…]

“Carrie Gracie blasts BBC bosses” … Women for Women

by on February 1, 2018

[more…]

Women for Women : Motherhood in the 21st century workplace

Women for Women : Motherhood in the 21st century workplace

by on January 30, 2018

Sandra Wilkin, Creative Services Manager at WONDER London

The conversation around working mothers has always been controversial.

While there are many different ways that businesses perceive mothers in the workplace, and attitudes are undeniably changing for the better, all too often their voices are still not being heard.

There remains both men and women responsible for setting up offices and hiring for global corporations who still consider employing working mothers as being detrimental to their business. The ongoing stigma around this needs to change. [more…]

Women for Women : “Men Behaving Badly”

by on January 26, 2018

[more…]

Women for Women : Ignoring marketing to women is costing financial services firms £113bn per year

Women for Women : Ignoring marketing to women is costing financial services firms £113bn per year

by on October 16, 2017

Banks and insurers are losing money by not tailoring their communications.

Financial services firms miss out on £113bn per year by ignoring the wants and needs of female customers, research by Kantar has suggested.[1] This disregard for tailoring communications for women is symptomatic of a wider problem in customer engagement in the sector, says Optimove

[more…]

Women for Women : How can we work together to break down the barriers of gender stereotyping?

Women for Women : How can we work together to break down the barriers of gender stereotyping?

by on October 12, 2017

Comment from Josh Krichefski, CEO at MediaCom on Kantar’s latest ‘Winning over Women’ research.

In order to shatter gender stereotypes, brands of all kinds should be engaging women through advertisements based on age, regions, life stages, career aspirations and culture; just like they would with any other audience. [more…]