Apps & Software
The UK’s Joint Industry Committee for Web Standards (JICWEBS) – the independent body that defines best practice and standards for online ad trading – confirms that, in mid-December at the IPA, it held the first cross-industry* technical group meeting designed to tackle online ad fraud.
The industry is aiming to publish anti-fraud good practice principles for the UK market in July 2015 and, beyond that, to announce the first companies to be accredited for meeting industry-agreed standards to reduce the risk of fraudulent ads being served.
Retailers to have “crystal ball” for online campaigns via new predictive analytics platform
Tells retailers most profitable way to spend online ad budgets based on factors including weather, TV ads and location; improves margins up to 900%
Retailers now have access to a “crystal ball” which shows where and how to spend online ad budgets to deliver the greatest profit – through the launch of a predictive analytics platform from online retail specialists,@summitmedia Summit.
M&S cafes go digital with new mobile coffee stamp loyalty card
When was the last time you bought tickets to an event the old-fashioned way? Quite a tough question? Perhaps you bought tickets for your child’s school play. The reality is that, since nearly all ticket sales have moved online, event promotion has drastically changed.
Whether you’re promoting a conference, music festival, training workshop or charity fundraiser, there are many free ways to promote events online http://www.mitingu.com/
These are our top tips and a few creative ideas to get you started...
Internet Retailing Expo - 25/26 March 2015
Turning the best ideas in multichannel into action. Hear from the best in multichannel and drive your business forward. IRX put a year’s worth of learning, ideas and solutions at your disposal, providing an experience for you that is the most efficient way to spend two days.
Conference calling has become an important communication tool in today’s business world. A teleconference is a way used to bring together individuals from different locations over the phone. It is the fastest and easiest means of connecting with clients and colleagues around the globe.
For one to make a free conference call in the United Kingdom, you are needed to enter your email address to get your free pin. [more…]
Audi unveils smart watch to start its driverless car http://t.co/GAI7U2vU33 pic.twitter.com/xqQqvU2XWC
— Tennie _Dechert (@Tennie_Dechert) January 7, 2015
 Top brands being talked about :
1) Samsung – 18,643 tweets 2) Panasonic – 8,312 tweets 3) Intel – 7,444 tweets |
Biased Britain: Nationwide social experiment reveals a built in bias towards favouring others who appear in videos to those who appear in photos- Battle of the sexes: Both women and men find men more trustworthy and attractive in video than they do in photo
