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Predictive Analytics World – October 29:30 – Register use MARKETINGBLOG14 for an extra 15% discount

by Will Corry on October 20, 2014

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Great new ‘fresh’ information and advice for the B2B Marketer- 4 blogs within a blog

by Will Corry on October 19, 2014

New from theMarketingblog .. We’ve put it all together for  you -- the best information and advice about ...

UK Exhibitions-Conferences-Venues-Destinations-and-Services
How-to-harness-the-power-of-user-generated-content-blog
Best-business-blunders-and-great-laughter-spots
Engagement-marketing- best of theMarketingblog

with the most expert voices and some great resources!

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Kenny Jacobs, Ryanair at ad:tech London 21:22 October .. Putting experience at the forefront of brand transformation

by Will Corry on October 18, 2014

Win a return flight with Ryanair, and an ad:tech London conference pass

Kenny Jacobs speaks about .....  Putting experience at the forefront of brand transformation
ad:tech London

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Do you use the CPA model for e-marketing metrics? / Check Digital Oyster at Stand 370 -ad:tech London 21:22 October 2014

by Will Corry on October 17, 2014

http://goo.gl/XrSkJN

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Events : E-goi will be at ad:tech London (Stand 224) next Tuesday and Wednesday 21:22 October 2014

by Will Corry on October 16, 2014

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Movers and Groovers : ad2one has announced two new senior commercial appointments, Nick Jerzembeck as Commercial Director and Neil Higgins as Sales Director

by Will Corry on October 15, 2014


London, October 14 2014 – ad2one has announced two new senior commercial appointments, Nick Jerzembeck as Commercial Director and Neil Higgins as Sales Director, on the back of the launch of its Premium Marketplace
.

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Global content marketing in a multicultural world / ad:tech London next Tuesday 21st October

by Will Corry on October 15, 2014

The principles behind effective marketing and communication may have been around for millennia, but you can’t use your 2004 marketing strategy in 2014.

Developing a Global Marketing Strategy for a Multi-device, Multicultural. World. Eric Ingrand, VP Content Marketing, @EnVeritasGroup

http://ad-techlondon.co.uk/

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Netbiscuits / Get much smarter about how customer behaviour on mobile influences revenue and engagement

by Will Corry on October 15, 2014

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Conversion Conference London : Marketing needs to be more agile. But is that just a euphemism for “work faster?

by Will Corry on October 14, 2014

Agile Marketing - The Why and the How

9,30am Thursday 30th October 2014

Everyone's talking about how marketing needs to be more agile. But is that just a euphemism for "work faster?" It doesn't have to be.
Agile marketing is actually a well-structured management methodology -- adapted from agile development practices in the software industry -- that helps marketers work in a more iterative and adaptive fashion, breaking out of traditional silos.
Important Event News : Register for Conversion Conference London Make sure you use MARKETINGBLOG14 for an extra 15% discount

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Yahoo, AOL and DoubleClick join Microsoft in being issued brand safety seals to reduce online ad misplacement

by Will Corry on October 14, 2014

Google’s DoubleClick, Yahoo and AOL have joined Microsoft Advertising in being awarded seals confirming they meet industry-agreed standards to protect brands’ safety online. Twenty companies have now been issued seals in the UK.

Recipients* of the seal have had their advertising misplacement policies and processes verified by an independent third party confirming that they meet standards to reduce the risk of online ads being served next to inappropriate or illegal content. A further 18 have committed to undergo independent verification within six months.

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