Brand and China thought leader Doctoroff strengthens Prophet’s expertise on brand-driven growth in Asia Prophet, the global brand and marketing consultancy, today announced the hiring [more…]
Leading health affiliate network, MoreNiche https://moreniche.com is delighted to confirm the arrival of a powerful all-in-one workout formula, available to promote exclusively by affiliates on [more…]
6th July 2017, London
The date has been announced for Conversion Elite, the one-day event that will improve the CRO skills and online marketing strategies for people involved in conversion rate optimisation. www.conversion-elite.co.uk
Eight of the finest and most influential CRO practitioners in the business, the Conversion Elite, will gather together on 6th July to deliver a one-day, one-track event that has one clear objective – to improve people’s skills in CRO and increase the impact of their online marketing strategies. [more…]
The MoreNiche network (https://moreniche.com) announces the launch of Di.et, a new weight loss plan that will be the network’s first ebook affiliate programme.
Di.et is [more…]
The World Media Group (WMG), a strategic alliance of ten of the world’s leading premium media brands, was conscious of the growing demand from advertisers for better viewability performance. In addition, in an era of fake news, it wanted to explore whether ads seen on trusted media websites were viewed more attentively by consumers.
It therefore commissioned analysis to assess the overall performance of the inventory of WMG brands during Q3 2016. [more…]
YOC to draw more attention to mobile video ads through subtitles
YOC (www.yoc.com) presents the new subtitle feature for its self-developed products YOC Inline Video Ad and YOC Understitial Video Ad.
The new feature has been launched in response to Facebook's recent announcement that it is autoplaying videos with sound by default. Users are not happy with this change from Facebook as it could lead them to inadvertently blast sound from their phones while in public. [more…]
Agent Provocateur is likely to be sold to Sports Direct today.
The Telegraph has reported that Sports Direct, headed up by controversial retail tycoon Mike Ashley, fought off private equity firm Lion Capital to secure the lingerie chain, and that the business will be put into administration before being snapped-up by Ashley. [more…]
Jacob Bailey Group, the creative business services agency, is launching the Brilliant Experiences Board to encourage diversity across the business. The new Board has seven [more…]
— RealityPR (@realandy) February 21, 2017
Consumer goods giant, PZ Cussons, has collaborated with independent design agency, Hark, to launch the new Bayley’s of Bond Street brand.
The perfumed anti-bacterial hand wash is the first product to be released from the new Bayley’s of Bond Street’s washing and bathing range. Positioning of the products centres on giving customers a taste of the sophistication normally reserved for Bond Street shoppers at an affordable price.