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Video / ‘Samsung Zombie Switch’ Halloween Prank by Cheil UK

by Will Corry on October 31, 2014

This Halloween, Cheil UK is showing Samsung in-store customers just how immersive and life-like the brand’s Curved UHD TVs are by giving them the fright of their life.

The agency rigged the Westfield Samsung Experience Store with the latest range of Curved Ultra HD Televisions and a series of hidden cameras to film the content for the prank for Samsung UK.

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Video : Top models Joan Smalls and Isabeli Fontana warming up before some competitive dodgeball and parkour

by Will Corry on October 30, 2014

Fashion aficionados have been waiting eagerly for H&M's H&M x Alexander Wang Collection and this promo for it does not disappoint.

Filmed in a labyrinthine underground-meets-outdoor space in London, it's an edgy, high-energy spot featuring top models Joan Smalls and Isabeli Fontana warming up before some competitive dodgeball and parkour.

It was directed by London collective Tell No One (aka Luke White and Remi Weekes) and created by H&M Redroom with VFX from MPC. The original music is by DJ Diplo. The collection will be in-store Nov. 6.

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Who is the hot dancing ad girl in this “Wedding Season” commercial?

by Will Corry on October 30, 2014

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‘Should’ve gone to Specsavers’ down under – new videos from Australia

by Will Corry on October 29, 2014

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Who is the hot ad girl in the Football Playoff commercial?

by Will Corry on October 24, 2014

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Video : CEO Toni Petersson sings a song he wrote entirely by himself to explain exactly what Oatly is all about

by Will Corry on October 24, 2014

Oatly, the oat drink alternative to cow's milk, has launched a new YouTube channel featuring a series of films starring its reluctant chief executive.In a one of a kind performance, multi-talented CEO Toni Petersson sings a song he wrote entirely by himself to explain exactly what Oatly is all about.

Oatly has released a campaign titled ‘Wow No Cow’ in which they have teamed up with the legendary Forsman & Bodenfors. Oatly makes oat drinks and only drinks. They don’t know anything about almonds or soy or rice or low-fat cows. All they know is oats. How to grow them, harvest them, choose them and turn them into liquid goodness. [more…]

Over half (55%) of consumers are put off buying products or services if they see the same ad online multiple times

by Will Corry on October 23, 2014

Retargeted ads put more than half of people off buying

If same ad seen 10+ times, consumer irritation turns to anger
However, type of website where ad appears makes a difference
Surfing behaviour considered almost as personal as home address

Over half (55%) of consumers are put off buying products or services if they see the same ad online multiple times, according to a study published today by ad technology company,InSkin Media, and RAPP Media, the media planning and buying agency.

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iZettle opens up heart of London to six small businesses with 12 Hour Store campaign

by Will Corry on October 21, 2014

Mobile payments company iZettle, is today launching a marketing campaign with Forsman & Bodenfors (F&B), one of the best advertising agencies in the world.

iZettle is the first mobile payments company in this space to do a big marketing push. Together with F&B it has created a campaign that centres on the notion that ‘big things start small’.

The campaign showcases that iZettle empowers small businesses to be the best they can be and highlights that SMEs can run their business and take card payments on a smartphone or tablet anywhere in the world using iZettle. These messages will be conveyed via TV, radio, print and digital adverts.

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David Beckham meets what must be a secret society of ridiculously good-looking people

by Will Corry on October 21, 2014


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Video : Who is the hot sideline reporter in the Diet Dr. Pepper commercial?

by Will Corry on October 20, 2014

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