— PromoVeritas (@PromoVeritas) September 9, 2016
— AdForum (@adforum) October 12, 2016
— Will Corry (@slievemore) October 13, 2016
Via MAA .. Is any one producing better work at the moment than Mother?
There are two Mothers to note, of course, and this new campaign – ‘Real is Rare’ for the Diamond Producers Association – emanates from New York.
In fact, growth in watch time on YouTube is up over 50 percent year-over-year1 so now, more than ever, businesses can connect with their customers through video advertising on YouTube.
We know that creating a polished video ad can be challenging. To make it easier for businesses of any size to get started with advertising on YouTube, Google’s launching YouTube Director —two offerings; the YouTube Director for Business app, and the YouTube Director onsite service. [more…]
— Will Corry (@slievemore) October 10, 2016
It has been over ten years since George Clooney first partnered with Nespresso, and today sees the release of their latest collaboration, the most eventful and humorous campaign to date, Change Nothing.
Debuting on 25th September 2016 at www.nespresso.com/whatelse, the light-hearted campaign sees George embark on a rough night as he looks to protect his precious coffee. Starting in the stylish Nespresso boutique on London’s Regent Street, George’s adventure begins as he strikes up conversation with an attractive female over a cup of Nespresso coffee. Sadly for him, she is the wife of the ‘boss’.
Kinder Surprise is heading back to TV screens with a delightful new ad that celebrates the power of children’s imaginations and how this simple yet iconic treat that children love can help create memorable and magical moments for grown ups too.
The charity Guide Dogs has teamed up with award-winning agency Don’t Panic and paralympian Libby Clegg to create a detailed soundscape film - one that lets the viewer experience what it might be like to grow up with sight loss and a burning ambition.
The inspiring short film helps the viewer understand the challenges faced by blind and partially sighted people and how, with the help of Guide Dogs, they can realise their dreams. The emphasis on the audio helps sighted individuals to understand what it might be like for blind and partially sighted people growing up. [more…]