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Are you eating ‘shark and chips’? … + new ‘shark and chips’

by on July 8, 2019

When Britons head to the fish and chip shop, they might actually be eating 'shark and chips'.

An alarming new study, published in Scientific Reports, has found that almost 90 percent of fish and chip shops in the UK are serving up a species of shark called the spiny dogfish (Squalus acanthias).

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WPNC unveils new DRTV and online fundraising drive for London’s Air Ambulance Charity

WPNC unveils new DRTV and online fundraising drive for London’s Air Ambulance Charity

by on July 2, 2019

WPNC has created a new fundraising campaign, Every Second Counts, for London’s Air Ambulance Charity. It features a DRTV ad and supporting online campaign.

The aim is to raise awareness of the charity’s work treating critically injured people at the scene of emergencies across London, uniquely bringing the hospital to the patient. The campaign also tackles the misconception that the organisation is fully funded by public money.


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Think like a human : How B2B brands can become better storytellers

Think like a human : How B2B brands can become better storytellers

by on June 30, 2019

Simon Cliffe, Founder and Director Branch Road writes .... Stories have been used for as long as we can remember.

They’ve framed our cultures, shaped our societies and influenced our behaviour. However, despite storytelling being such an innate human ability, some B2B brands are still getting it wrong.

From lack of authenticity and emotion to too much focus on product features and benefits, many brands still churn out stories that create minimal traction with their audience.

And with increased noise and competition online, good storytelling has now become more critical than ever to create an emotional connection with an audience across a range of channels.

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Surfing : Celebrate the beaches and waves that we all love

Surfing : Celebrate the beaches and waves that we all love

by on June 18, 2019

International Surfing Day this Thursday 20th June

Every day, the Surfrider Foundation works tirelessly to save the coasts of the world. This Thursday, band together with them.

  • Visit the beach. On International Surfing Day, we should pause to celebrate the beaches and waves that we all love.

  • Environmental Awareness. While having fun at the beach is great, the Surfrider Foundation wants us to remember the urgent threats we face. Offshore oil drilling, water pollution, and overfishing are the main concerns.

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Best online video maker free forever

Best online video maker free forever

by on June 14, 2019

Create branded video content that will build your audience. Drive your business forward with the power of video.

Make as many videos as you need

Creating a bunch of videos for clients, your company or yourself? No worries. Make as many videos as you want -- every month, on every subscription plan. No monthly limits on the number of videos you create and no limits to your creativity.

Find out more >>>>>>

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In 2019, more than 85% of businesses publish video content – up from 75% in 2018

by on June 10, 2019

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3 misconceptions you need to know about video formats

3 misconceptions you need to know about video formats

by on May 28, 2019

Understanding video formats can be a bit difficult, especially when it involves the more technical aspects.

However a good place to start is by getting to know some of the more common misconceptions – and why they aren’t accurate.

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Ingenuity London launches acclaimed new business event in Amsterdam

Ingenuity London launches acclaimed new business event in Amsterdam

by on May 7, 2019

Events : Ingenuity London, the UK’s leading business development consultancy, today announces the launch of its first ever European new business event in Amsterdam on 5th June.

Following success in the UK, the event will focus on video content, aiming to facilitate opportunities for brands and agencies in this area.

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[Video] : “Making fun of the ridiculous ways coffee is often marketed”

[Video] : “Making fun of the ridiculous ways coffee is often marketed”

by on March 22, 2019

When you think “gourmet coffee,” a few scenes are likely to come to mind: a meticulous barista sampling from a veritable chemistry set, perhaps.

Or maybe something in the Nespresso vein of incredibly attractive people sipping while staring philosophically into the distance.

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3 tips to resize marketing videos more effectively.. + video

3 tips to resize marketing videos more effectively.. + video

by on March 21, 2019

From time to time you will probably find yourself having to resize your marketing videos.

In some cases it may be to prepare them to be uploaded to different platforms, while in others it may be to create different versions that are optimized for certain resolutions.

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