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[Watch] isobel helps Hammerson to hone its social style with new ‘See it. Snap it. Own it’ campaign

[Watch] isobel helps Hammerson to hone its social style with new ‘See it. Snap it. Own it’ campaign

by on October 11, 2017

Today, creative agency isobel launch their new ‘See it. Snap it. Own it’ campaign to promote Hammerson’s Style Seeker– a new addition to its PLUS app that enables shoppers to more easily find and buy clothes they’ve seen on screen, in magazines or on those around them.

To reflect the effortless style that Style Seeker offers modern-day fashionistas, isobel has created a simple, yet chic, film for Hammerson that uses the fluidity and grace of dance to illustrate how simple it is to find (and buy) a look you like.

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New Videos : Unrequited love the focus of iZettle’s new advertising campaign

by on October 9, 2017

iZettle, one of Europe’s fastest growing companies, shines a light on its wider product portfolio through classic stories of unrequited love in new advertising campaign ‘World of iZettle’.

Using a pop art inspired style and design, iZettle’s three videos and two still image animations show lovesick customers pining after iZettle merchants, who don’t exactly have love on their minds…

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Generationer : Volkswagen and a potentially controversial new long-form ad

Generationer : Volkswagen and a potentially controversial new long-form ad

by on October 4, 2017

In advertising, the concept of family is almost always a positive one—bringing joy, comfort and meaning to people’s lives. Some comic advertising has fun with dysfunctional families, but it’s rare that an advertisement takes a serious look at one of the most fundamental of human problems—the pain caused by difficult family relationships.

Volkswagen steps boldly into that fray with a lovely new long-form ad in Denmark called “Generations.” Made by creative shop Very Agency, it features a man, at the urging of his mother, taking a road trip with his aging father in the old man’s vintage Beetle. [more…]

Recording videos from an iPad Screen with Movavi Screen Capture Studio for Mac

Recording videos from an iPad Screen with Movavi Screen Capture Studio for Mac

by on October 2, 2017

Have you ever wanted to record video footage from your iPad either to capture part of a certain app, some in-game footage, or perhaps even a video that you’re watching there? Unfortunately it isn’t as easy as you might think, and while newer iPads may be able to use iOS 11 to do so – many older ones cannot.

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[Watch] .. Three pop stars, two comedians, a vicar and a Paralympian athlete : BBC Strictly Come Dancing 2017

[Watch] .. Three pop stars, two comedians, a vicar and a Paralympian athlete : BBC Strictly Come Dancing 2017

by on September 6, 2017

Three pop stars, two comedians, a vicar and a Paralympian athlete help to make up the star-studded line-up for the latest series of Strictly Come Dancing. They will be joined by broadcasters, actors and a magician's widow when the show launches on BBC One next month.

Tess Daly and Claudia Winkleman will return to host the first series not to have Len Goodman as a judge. Bruno Tonioli, Darcey Bussell and Craig Revel Horwood will instead be joined by ballroom champion Shirley Ballas.[pictured]

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The ultimate list of the best Explainer Videos ever made

by on August 23, 2017

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Research : Video viewability figures published for first time

by on July 31, 2017

Ad viewability levels in the UK rose for the first time in nine months to the highest level seen for over a year, according to the latest quarterly benchmark report from ad verification company Meetrics.

In the second quarter of 2017, the proportion of banner ads served that met minimum viewability guidelines rose from 47% to 51% – the first rise since Q3 2016 – and the highest level since Q1 2016 (54%). [more…]

This immerse WebVR game puts players in the shoes of a pair of soldiers trying to escape

This immerse WebVR game puts players in the shoes of a pair of soldiers trying to escape

by on July 21, 2017

Warner Brothers has been in the throes of promoting Christopher Nolan's "Dunkirk," which depicts the storied evacuation of Allied soldiers from the eponymous region in the North of France during World War II.

The marketing includes an insanely long trailer that fooled moviegoers into thinking they were in the wrong theater, as well as this immerse WebVR game that puts players in the shoes of a pair of soldiers trying to escape.

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Unlocking the brand value of live streaming … Mark Blair, VP of EMEA at Brightcove

Unlocking the brand value of live streaming … Mark Blair, VP of EMEA at Brightcove

by on July 19, 2017

In part one of a two-part series, Mark Blair, VP of EMEA at Brightcove, explores the unique value of live streaming video, how to use it to communicate with external audiences and how it can the benefit your business

Live streaming video is gaining more widespread use across enterprise organisations. Its use isn’t new. Corporations have been using it for well over a decade, broadcasting events, executive conferences or new product announcements to employees and customers around the globe.

As technology has made live video easier to capture, manage, and distribute, those enterprises using live streaming see it as a productivity enabler, making both internal and external communications efficient and cost effective.

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8 ways remote video conferencing helps you run your remote teams better

8 ways remote video conferencing helps you run your remote teams better

by on June 21, 2017

It’s hard enough to manage a team, but running remote teams is an entirely different ballgame. Here’s how picking the right video meeting tools can help you manage your team with better, more efficient results:

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