Get in Touch

Videos

Watch : Getty Images and AlmapBBDO show the Endless Possibilities of a picture

by James on May 24, 2016

Getty Images, the world leader in visual communications, has launched its new global campaign“Millions of Images. Endless Possibilities”.

Created by Brazilian agency AlmapBBDO, the campaign seeks to show the depth of Getty Images’ extensive collection of millions of images, and how through imagery, any idea can come to life.

The concept features several famous faces - the likeness of Angela Merkel, Prince Charles, the Dalai Lama and Pope Francis - in an unexpected way: meticulously reconstructed only using creative stills from Getty Images.

[more…]

Watch : Home of Amazing Moments’ tourism campaign launches to get Brits to ‘holiday at home’

Watch : Home of Amazing Moments’ tourism campaign launches to get Brits to ‘holiday at home’

by James on May 20, 2016

In the run-up to May half-term and the summer holiday season VisitEngland has today launched its largest domestic marketing campaign for 2016 to promote amazing ‘moments’ that can only be experienced on a trip across Great Britain and Northern Ireland.

The four-week #OMGB ‘Home of Amazing Moments’ TV, digital and print campaign, part of the UK Government’s GREAT Britain campaign, uses film and images of authentic experiences and activities shot on locations across the UK to inspire people to take a short-break at home. Agency RKCR/Y&R produced the creative for this year’s campaign.

[more…]

Watch : Leo Burnett unveils latest ad for McDonald’s ‘good times’ campaign

by James on May 18, 2016

Leo Burnett has unveiled the latest ad in the new McDonald’s ‘good times’ brand campaign. The ongoing campaign celebrates the role the brand plays in customers’ lives and brings to life the brand promise of simple, easy enjoyment. In this installment the brand highlights the ‘good times’ that are happening around us all the time.

The beautifully shot ad, directed by James Rouse, takes the form of one minute and delves in and out of the lives of the people of Britain as they enjoy their very own little ‘good times’. Some of these are McDonald’s moments, some are not, however, they are all familiar, relatable, and designed to be a reflection of the moments we enjoy in modern Britain.

[more…]

[Watch] .. Magnum taps Shazam’s technology for its new “Release the Beast” global campaign

[Watch] .. Magnum taps Shazam’s technology for its new “Release the Beast” global campaign

by James on May 11, 2016

Shazam, one of the world’s most popular apps for connecting artists and fans, has partnered with Unilever’s premium ice-cream brand Magnum for the launch of its most indulgent range of ice creams, Magnum Double.

The whole campaign will be Shazam-enabled, either through visual recognition on print and OOH ads, or audio-recognition-enabled TV and cinema commercials.

[more…]

How to have a productive IT meeting

How to have a productive IT meeting

by Will Corry on May 11, 2016

So many meetings are simply a waste of time. However, it’s pretty easy to turn a video conference call for IT into a productive one with software like Blue Jeans and just a few simple tips and tricks.

According to Entrepreneur, it’s important to have effective training and etiquette during video conferences in order to keep productivity levels high. Read on for tactics you can use the next time you’re sitting in or leading an unproductive meeting

[more…]

Brands had a positive ROI on their video investment, with 95% of sales occurring offline

Brands had a positive ROI on their video investment, with 95% of sales occurring offline

by James on April 18, 2016

Videology a leading software provider for converged TV and video advertising – today announced the findings of an independent, commissioned study conducted by Gain Theory, a global marketing foresight consultancy, on the behalf of Videology entitled, “Video Works”.

The study was designed to analyse the impact of video in driving offline sales (in store purchases) for a number of brands over a significant time period and across multiple campaigns.

[more…]

[Watch] … Mobile agency chooses Tinder to find its next marketing recruit – Fetch

[Watch] … Mobile agency chooses Tinder to find its next marketing recruit – Fetch

by James on April 14, 2016

Using social media for recruitment is not a new thing, but in an industry as fast moving as mobile it’s useful to move beyond Linkedin, especially when tech savvy candidates are being wooed by so many organisations.

As experts in the mobile and social media space, Fetch turned to its creative department to build a campaign which used Tinder to hire its next marketing intern to New York. The position demanded someone who was just as at ease using social media as they were producing video content.  With Tinder’s use demographic skewing in favour of 50 million 18-34 year olds, Fetch knew exactly where to find a candidate who would not only be able to do the job but would provide an ‘exact match’ for its culture too. [more…]

[Watch] …. ‘Epic Dance Off’ competition – Hotpants-clad Dave, builder Colin and ‘wolf’ Gary

by Will Corry on April 13, 2016

[more…]

[Watch] … PSONA launches film to back Bobby Moore Fund’s Football Shirt Friday

by Will Corry on April 13, 2016

Work unveiled to ‘persuade’ bosses to back national charity fundraiser on April 22nd

PSONA, the customer engagement agency, has created a campaign to ‘get shirty’ with company bosses who don’t let their staff get involved in Football Shirt Friday – the Bobby Moore Fund’s nationwide event to raise money for bowel cancer research.

Friday 22nd April - get involved with #FootballShirtFriday and show bowel cancer the red card! You don't want Alan and the boys to get shirty with you, so wear your football shirt and donate to the Bobby Moore Fund. Register here: http://po.st/fuR5Rz

[more…]

[Watch] … Clever Dutchmen!! This is what KLM does with items left behind on their flights…

by Will Corry on April 9, 2016

Sherlock is on the case.

The little Beagle weaves in and around the throng of travelers at Amsterdam’s Schiphout.ol Airport


A video shared by the Royal Dutch Airlines explains how some items are returned to their owners with the help of an adorable pup that sniffs them
just to return possessions left behind on flights.

[more…]