Did you know?
Ten facts about theMarketingblog February 2008
www.themarketingblog.co.uk
1 Over 6,000 of our opted-in list forward their mail on virally within their own company, as they are a designated central in-bound convention.
2 We get over 60 new readers signing up every week – recent examples include
Marketing Strategy Director, BSkyB…
Media Tools Development Manager, Royal Mail…
Marketing Director Thomas Cook,
Marketing Director, Cotswold Furniture
Marketing & Business Development Exe, Bristows
Senior Business Manager, The Walt Disney Company
This is an example of how we have established ourselves forcefully as an ‘inner circle’ read and a necessary information source to the marketing community
3 We have perfected the editorial balance between entertainment articles and information material
4 A chunky 32% of our 30,000 list is female and we know their first name and job title.
5 Over 9,500 of our list have a specific job title in marketing and / or sales.
6 Almost 3,500 of our list are Chairman, CEOs or Managing Directors.
7 Additionally, we are reaching nearly 16,000 owners of growing SME’s. employing 20 to 50 people
8 Our average opening rate at 38% is significantly ahead of the Technorati and Newsweaver averages.
9 Our average click through rate is 17%.
10 Our core membership is stable at around 14,000 individuals who read at least one of our twice-weekly issues and have been with us over a year.
Late News We are introducing a new feature - a Job Board in February 2008
Call Will Corry 01784 434 412 for more information
and a chinwag about online marketing www.themarketingblog.co.uk