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Organisations can no longer afford to “throw mud at the wall” and hope that some of it sticks
Bright Giant - Internet campaigns have to be carefully targeted with traffic flows and responses accurately recorded

Digital agency, Bright Giant, has embraced the video production company, SLV, to provide a perfect in-house solution for the creation of TV advertising campaigns and online video marketing.

To complement Bright Giant's advertising and marketing expertise, SLV brings practical skills to all forms of video production. Over the past 25 years, SLV has supplied the nuts and bolts and crews to the broadcast industry, providing state-of-the-art equipment and personnel to leading terrestrial television companies including the BBC, ITV and Channel 4, and numerous independent content producers such as Tiger Aspect.

The combination of Bright Giant's expertise with SLV's long production experience establishes a concern that is best placed to maximise the wide-ranging opportunities born out of the growing digital revolution within current budgets.

Times they are a-changing so fast that it is almost impossible for manufacturing and service companies to fully comprehend and exploit the voracious appetite that is the Internet. The licence to "print money" through advertising that made television executives and press barons rich in the post-war years are long gone.

http://www.brightgiant.com/

Embracing the online world is one aspect of the new today, but so is cost. Return on investment is one of the key issues brought about by the current financial crisis. Organisations can no longer afford to “throw mud at the wall” and hope that some of it sticks. Internet campaigns have to be carefully targeted with traffic flows and responses accurately recorded.

The flexibility that online campaigns offer also brings choice and it is the incredible scope of the choices afforded by the Internet that makes working with a company such as Bright Giant so essential for any organisation, whether blue chip or a start-up carving a niche.

To survive and thrive in today’s digital world, organisations and corporations are working with top agencies such as Bright Giant. Our team has the technical skills and implementation know-how to deliver effective online marketing and advertising campaigns at a price that offers a true and accountable return on investment.

Currently, Bright Giant has a number of high profile campaigns on the go including becoming Hoover’s online advertising agency. Clients of Bright Giant are already experiencing the creative and economic benefits of the agency’s involvement with SLV. This gives Bright Giant access to a complete production solution with highly skilled crews, professional high definition camera equipment and editing for shoots on location and within the company’s own hi-tech studio.

Bright Giant and SLV offer clients a perfect blend of creativity and production skills whether shooting corporate online marketing campaigns or commercials for mainstream TV, complemented by prices that are transparent and highly competitive.

“Although we are a major competitor in digital marketing we operate as a family-run business with everyone working to develop ideas and to implement the final campaigns. Our clients can take part in every stage of the process, building trust between client and supplier, which is now enhanced by the close working relationship between Bright Giant and SLV,” says Lee Walker, Client Services Director for Bright Giant.

For further information, please contact:

Lee Walker

Client Services Director

Bright Giant Ltd

Tel: +44 (0) 20 7803 1004

Email: lee@brightgiant.com


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