Welcome to this special Avis Business Solutions 'Guest Issue' of the Marketingblog. You are receiving this because you have given us permission to use your address. At any time you can unsubscribe here.
Enjoy and make sure you enter the prize draw for a luxury hotel weekend break, and a complimentary prestige hire car.
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Win one of two luxury hotel weekend breaks at Bovey Castle and get there in a prestige hire car
Drive in style - stay in style with Avis Business Solutions
http://www.avis.co.uk/BusinessServices/Avis-Busine...
We have two, yes two (two person) weekend breaks to give away for the magnificent
Bovey Castle.
Avis Business Solutions are providing
luxury cars to make your weekend even more special. All you have to do is give us your views by (a) answering three quick questions and (b) joining Avis Business Solutions in 2007.
One of our consultants will call you once you have completed the questions to sign you up for Avis Business Solutions. We’ll send you a free guide to business car rental and you’ll get access to loads of articles about business car hire for SMEs. Remember there is no cost to join Avis Business Solutions.
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Are you a CarbonNeutral company?
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..Green Policy - Could your company generate more sales by having a green policy?
If you haven’t thought much about your business and green issues, perhaps looking at your fleet requirements is a good place to start?
http://www.avis.co.uk/BusinessServices/Avis-Busine...
: More and more companies are seeing their business being impacted by environmental issues.
Anything from energy saving light bulbs to low emission fleets can not only affect your local community, but also your profits.
Businesses have been slowly educated that going green can mean real cost savings, and more importantly, have real revenue potential. Customers too are dictating who and what products they wish to purchase based on the company having a green policy.
In fact, more and more business owners are willing to pay more for the products and services needed to run their businesses, if they know the companies supplying them are environmentally-friendly.
Click here to find out more about Avis Business Solutions or alternatively give one of the Avis team a call on 08445 810 010.
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Email blunders
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E mail blunders to make your toes curl
Ten great email disasters including 'Jo Moore has a very bad day'
http://www.thefirstpost.co.uk/index.php?storyID=70...
Unintended sexual revelations, resignation-worthy rudeness and basic stupidity: with his mouse poised nervously over ‘Reply-all’, Chas Newkey-Burden lists his 10 favourite email blunders.
Meet the sheepish stars of the World Wide Web whose stories will make your toes curl. There is the story of the man who emailed a woman he met at a party, telling her, "This is the part where I throw caution to the wind . . . Your smile is the freshest of my special memories," and then sat back in horror as his email was circulated round the world.
The government spin doctor who emailed colleagues on September 11, 2001 advising them that it was "a good day to bury bad news" after the World Trade Center had been attacked, but before the Twin Towers themselves collapsed. Book details.
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"The buck-chasing beauty industry"
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Does Axe undermine Dove?
Watch the film and decide for yourself
Claire Beale on Advertising
http://www.youtube.com/watch?v=3u6Qh099AK0
Claire Beale in The Independent reveals how Unilever stands accused of unfortunately unintegrated thinking in a new viral campaign on YouTube.
Regular readers will remember that Unilever's Dove range has posted a new viral on-line that rails against the pressures even young girls face to improve their looks. The film, called " Onslaught", shows a girl being utterly bombarded by images of physical perfection, many of them peddled by the buck-chasing beauty industry.
Marketers will have nodded sagely at the film and wondered how it squares with Unilever's other advertising initiatives, which certainly don't shy away from celebrating (an unobtainable) physical perfection.
The Axe / Lynx Archive.
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The importance of the SME market to the UK economy
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Overcoming the seven main hurdles stopping SME's from being successful
Red tape and new regulations is the first of the seven
http://insight.bt.com/reports/State-of-the-Small-B...
It may surprise you to discover that 99.7% of the UK’s 4.4 million businesses are classed as SMEs by the DTI’s Small Business Service and there are only just over 8,000 businesses with a workforce of more than 250 employees.
Beyond the two big hurdles of the cost of running the business and finding enough time to get everything done, SMEs tell you they face seven other huge hurdles. Jeff Deighton of insight engineers comments on a new State of the Small Business Nation Report.
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News you can use
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Your free Avis guide
Download your free guide to business car rental with Avis.
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Do you need flexibility in car hire?
Stephen Spiers in the
new Avis blog checks
Avis Business Solutions which caters predominantly for the small and medium sized company.
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50% bigger in 2008
Screen Expo Europe, Europe’s largest dedicated digital signage and digital media networks exhibition, looks set to be 50% bigger in 2008
It has attracted support from exhibitors from 15 nations according to organisers Screen Events.
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Top ten shock blogs
YouTube.com was in court over its repeated failure to remove a clip of the ex-wife of Brazilian football star Ronaldo, supermodel Daniela Cicarelli romping in the sea
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Warning..
are you getting enough leads for your sales force?
Here is one answer...get more leads which your people can close into new business by featuring your story in a Track' of
theMarketingblog.
Call Will Corry
01784 434 412.
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Find out more about
Avis Business Solutions, or alternatively give one of the Avis team a call on 08445 810 010.
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Win a weekend break at Bovey Castle.
All you have to do is give us your views by (a) answering three quick questions (below) and (b) joining Avis Business Solutions in 2007.
One of the Avis consultants will call you once you have completed the questions to sign you up for Avis Business Solutions.
[more...]
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