The most embarassing UK email blunders
A "Claire Swire" email moment ..Poll reveals top five online blunders
http://www.netimperative.com/news/2009/may/poll-re...
Top UK online blunders
The UK’s biggest online blunder was the saucy email Claire Swire sent to her then boyfriend, which spread around the world within hours according to a new survey.
Despite happening back in 2000, UK consumers picked this incident as their number one online blunder when asked by online storage provider humyo.com. Second in the poll was Somerfield’s claim that Easter eggs symbolised the birth of Christ. The news was widely circulated via email and appeared extensively online leaving the supermarket chain with egg on its face.
Also in the top three was Jo Moore’s infamous email suggesting it was a good day to bury bad news, sent within hours of the attacks on the World Trade Center in 2001. The Pentagon’s top-secret emails to a Devon school girl came fourth in the poll whilst Leslie Grantham’s webcam antics came fifth.
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An important message for trainers, consultants, entrepreneurs etc.
Learn from experts in personal development, business, sales, finance, teens, parenting, relationships and much more!
http://www.ilearningglobal.biz/slievemore
Here is the message
Editor. Let's start with a missed opportunity. Years ago I was invited to climb on board with a new MLM concept called Sportron.
I said no and I have regreted that decision to this day. At that time my friend made a considerable amount of money and Sportron is still an MLM success story to this day.
I vowed if another opportunity like Sportron arose I would not hesitate, I would jump on board right away. That opportunity is iLearningGlobal.
It will provide the very best of personal development training for your company. In the ILG programme Brian Tracy introduces the World’s Top Speakers Today’s top speakers, authors, trainers, and thinkers have come together in one place to thrust your personal development into a new level. It's as simple as that.
Call or email me Will Corry 01784 434 412 and I will let you have an early inside track of ILG and what it can achieve for your company and yourself.
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Online Marketing - special report back
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Jonathan Robinson of NetBenefit says website visitors will give you just a few seconds to prove yourself
Online marketing : a special report back from theMarketingblog
http://www.netbenefit.com/
Report back .... We thought it would help you keep up to date if we spotlighted the best of the case studies, articles etc. connected with UK Online Marketing.
First Jonathan Robinson of NetBenefit says website visitors will give you just a few seconds to prove yourself.
Research shows that only 55% of online marketers think that online campaigns stand up well to unexpected volumes of traffic whilst an overwhelming 80% acknowledge the damage to a brand caused by website downtime and poor performance.
If marketers are conscious of the potential brand damage caused by a poor online experience then shouldn’t they be demanding more from the infrastructure that supports them?
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Put your company on the side of the consumer
Feefo : unedited feedback about customer experiences and transactions
http://www.feefo.com
Feefo offers clients an unusual service which not only improves its online marketing but also improves the way the business operates overall.
Feefo is an independent online customer feedback system for companies and is based on the same principal used by eBay – allowing customers to leave unedited feedback about their experiences and transactions.
Nick Wheeler, founder of Charles Tyrwhitt Shirts, is extremely positive about the service. "Feefo gives your customers the chance to rate your product and service – from 'excellent' to 'bad'. Whatever they say, good or bad, is posted immediately onto your website for the whole world to see. Feefo is independent. We cannot edit or change customer responses in any way. I was worried at first – to say the least – but am delighted to see that 99% of our customers rate our service excellent or good. I shall not rest until we hit 100%!"
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Quova : How to improve click-through rates of homepage banners by as much as 200%
Quova follows data traffic to find out where it goes
www.quova.com
Here is a really interesting case study from a global company that has a very strong presence in the UK. The story centres on how Continental Airlines can now more efficiently connect new and existing customers in 56 countries to relevant deals and discounts, simply through knowing their location. The global airline is using IP geolocation data from a company called Quova ( www.quova.com), to localise Web content and promotions and streamline its online sales process. In the past six months, it has improved click-through rates of homepage banners by as much as 200% – this goes to further demonstrate how geo is at the heart of everything on the web and will have a particularly strong effect on online marketing and e-commerce. Thanks to Stephanie Ross of axicom cohn&wolfe who sent theMarketingblog this story.
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iLearning Global : The top speakers in the world
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Access these speakers knowledge for less than the cost of a Starbuck's coffee each day
http://www.ilearningglobal.biz/slievemore
Why billionaire Bill Bartmann joined iLearningGlobal.biz
Today ongoing education by the top speakers in the world in Personal Development, Motivation, Business Success, and Money Management is moving away from large meetings, tape/CD collections, and paper book libraries to the Internet. Speakers and their attendees want to avoid the cost and hassles of travel, time away from family, and time off work, so online video libraries featuring short impactful videos are the future. Here is a partial list of the iLearningGlobal faculty now includes..... (click their name-hyperlinks to check them out). Brian Tracy, Jack Canfield, Mark Victor Hansen, Les Brown, Bob Proctor, Bill Bartmann, Dr.Ivan Misner, Jay Abraham, Steven Covey, Hyrum Smith, John Gray, Dan Clark, Denis Waitley, Tony Alessandra, Paul Martinelli, Patricia Fripp and Jim Cathcart. If you want to find out how you can access these speakers for less than the cost of a Starbuck's coffee each day call Will Corry 01784 434 412 and / or watch this introductory message from Brian Tracy.
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PR 2.0 ...download eBook
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Startups : Build strategic visibility by embracing DIY (Do it Yourself) or outsourced PR
PR for startups now available as an ebook
http://www.docstoc.com/docs/282060/ebook-PR-Tips-f...
An ebook (download)
shows how startups can effectively leverage the right strategies, tools and tactics in order to gain visibility at every stage of their growth - without breaking the bank.
Early stage and bootstrapped startups must embrace DIY (Do it Yourself) or outsourced PR as their product reaches advanced alpha in order to build strategic visibility without losing precious time.
It all starts with answering a several important questions:
Who are your customers? Where do they go for information? What are they looking for? Why would they need this product? How can it help them do something they couldn't do before and better than anything else out there? What will be the most compelling things to convince them to give it a shot? How can you tell your story in a way that matters to the people you're trying to reach without speaking "at" them?
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He has become as much a part of the Playboy brand as its trademark bunny ears.
But Hugh Hefner could soon be parting ways with the soft-porn empire he founded more than 56 years ago. The 83-year-old is reported to be selling the company for nearly £200million, with Virgin tipped as a potential buyer.
Hugh Hefner may be willing to sell Playboy empire.
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Marks & Spencer has moved to quash speculation that Sir Stuart Rose is planning an early exit from the struggling retailer.
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The 'purple penguin' winning way..110%
Call Will Corry about the potential of your Marketing Blog guest issues. 01784 434 412
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We're really happy for the London 2012 Olympics that they have a fine set of proposed posters for their event.
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Personal development training for your company
Here is a special invitation from Brian Tracy to preview the largest online learning library of high quality HD Videos, Archive Videos, Audio, & ebooks!
Call or email Will Corry 01784 434 412 and he will let you have an early personal preview of ILG for your company.
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Download (pdf) Using social media in brand research.
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Germany is considering a nationwide ban on the high-energy drink Red Bull Cola after traces of cocaine were found in it.
Authorities in the states of Hesse and North-Rhine Westphalia have ordered retailers to stop selling the beverage - which is available in the UK.
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