Saturday, February 4, 2012 eGain Communications at Internet Retailing 2009  
"Response times have gone from 20% of emails correctly answered within one day to 95% correctly answered within one hour – a dramatic difference!”
eGain Communications at Internet Retailing 2009
http://www.egain.com/pages/Level2.asp?sectionID=6&...

Corset, as a word, is derived from the Old French word cors, which derives from the Latin term for the body - corpus
Since implementing eGain Mail, ASOS.com has seen a notable difference in its customer service levels as Matt Hiscock, Head of Operations at ASOS.com, comments, “eGain Mail has made our whole customer communications process faster and a lot more efficient.

In the 8 weeks since adopting eGain Mail, our email response times have gone from 20% of emails correctly answered within one day to 95% correctly answered within one hour – a dramatic difference!” As consumers increasingly buy online, ASOS.com has seen significant growth in web site traffic.


With over 5.2 million visitors coming to the site every month, ASOS.com regards online customer service of the utmost importance to its business.


Internet Retailing 2009
takes place on Tuesday 13 October at the Novotel in Hammersmith, west London.

[inside]
 

An inside track for your business on the nine free to attend workshops at Internet Retailing 2009
Don't miss out — book your FREE workshop seats now
http://data.screenevents.co.uk/view.php?email_id=5...




Reserve your free seat
in any of these superb learning workshops.

Personalisation in marketing for dramatic returns

Top tips for delivering dramatically better conversions for mail order & retailing    ecommerce websites

3 Boosting your online performance in the downturn…
What’s the secret?





Internet Retailing 2009. Find out about the other six workshops.... click here.

Internet Retailing 2009
takes place on Tuesday 13 October at the
Novotel in Hammersmith, west London.
[inside]
 

New 'virtual water cooler' solution
Why do I need to be plugged in to all of these social destinations?
The answer is pretty simple - it’s because almost everyone else is (including your current and future customers)
http://marketinguk.posterous.com/a-small-business-...

Does your business currently have a Facebook page or Twitter feed? How about a blog? LinkedIn? Myspace? Digg? StumbleUpon?

Don’t worry if you’re a little late jumping on the social media train, it’s OK. You’re busy managing a business! We understand.

It’s easy to get overwhelmed by all the social media opportunities out there.

You’re probably asking yourself-Why do I need to be plugged in to all of these social destinations? Well, the answer is pretty simple - it’s because almost everyone else is (including your current and future customers), so here’s another way to reach and interact with them - use our 'virtual water cooler' solution to get big results!
[inside]
 

Power of content on websites - blog tops Google
"The lies we were fed during the Thomson
trip to Tunisia"

Blogger wins compensation from Thomson for miss-sold holiday
http://www.udjamaflip.com/thomson-tunisia-trip-hel...

If ever an example of the power of content on websites was required, then web designer Andrew Sharman, from Leicester, should be able to provide it My Thomson trip to Tunisia Review

You may well have noticed this story over the past couple of weeks. It is about one web developer’s battle with Thomson Holidays for compensation following a disastrous holiday in Tunisia with the tour operator.

Thomson eventually capitulated after his blog  gained higher search rankings for the keyword ‘Thomson Tunisia’ than their own site.

And if the original blog was not bad enough for the Thomson's team here is what followed...More on my horrible Thomson holiday to Tunisia - The excursions
[inside]
 

The ‘instep’ of Italy’s boot
"Still waiting to be discovered"
redPepper Marketing goes to Basilicata
www.discoverbasilicata.com

Basilicata is one of Italy’s lesser known regions, but it really is a gem


APT Basilicata, the tourist board for the southern Italian region which forms the ‘instep’ of Italy’s boot, has appointed Colchester based company, redPepper Marketing, to handle it’s UK marketing, promotions and PR needs.

redPepper director Michelle Tennens explains:Basilicata is one of Italy’s lesser known regions, but it really is a gem. With two beautiful coastlines, an interior of mountains and national parks, the region remains unspoilt and British tourists are rare.
[inside]
 

Internet Retailing conference
John Lewis set to add £70m to its online fashion sales by 2011
Internet Retailing conference : Hear from retailers who have spent the past year integrating systems, processes and people
www.johnlewis.com/fashion

John Lewis fashion site currently accounts for around 6% - or £20 million-  the firm wants this to rise more than four-fold by 2011 John Lewis in new fashion expansion

Innovation, best practice and excellence in customer service through all areas of ecommerce and cross-channel retailing are the key themes for successful retailing online in 2009 – and are the subject of the three streams at this year’s Internet Retailing conference. Hear from retailers who have spent the past year integrating systems, processes and people and those for whom the customer is truly at the heart of their business. 

Internet Retailing conference are honoured that two of the world’s most admired retailers are joining Google as Keynote Presenters at this year’s Internet Retailing conference.

Internet Retailing 2009 takes place on Tuesday 13 October at the
Novotel in Hammersmith, west London.
[inside]
 

Ross Stoner on 'Personalisation in marketing'
'Personalisation in marketing for dramatic returns for your company '
There are nine free workshops to choose from at Internet Retailing 2009
http://www.internetretailing.net/news/internet-ret...

Nine free workshops will take place at Internet Retailing 2009 in London on October 13. Places are limited, though, so you need to book in advance to be sure of a seat.

Each of the morning and afternoon sessions will be led by an ecommerce specialist and will look in depth at a particular aspect of online retailing.

The workshops include: Coremetrics' Ross Stoner will lead a session on 'Personalisation in marketing for dramatic returns for your company'

Internet Retailing 2009 takes place on Tuesday 13 October at the
Novotel in Hammersmith, west London.

[inside]
 

Baby dance - There are short-cuts to happiness, and dancing is one of them
http://www.youtube.com/watch?v=ikTxfIDYx6Q

There are short-cuts to happiness, and dancing is one of them


Great dancers aren't great because of their technique; they are great because of their passion. There are short-cuts to happiness, and dancing is one of them.

How long until we see a commercialised version of this?

Thanks to our readers in Perth for this. Send your videos to will@themarketingblog.co.uk
 

Femme Den
Design has missed the boat with women
Women are continuing to flood to the online social networks
http://www.fastcompany.com/blog/erica-eden/femme-d...

“Your lips move, but I can’t hear what you are saying Via sheconomy

Although our name may make you think otherwise, the interesting thing about the Femme Den is that, while we focus on women, we in no way exclude men. The problem, as we see it, is that design has missed the boat with women.

In fact, according to www.she-concomy.com, 71% of women feel that brands only consider them for beauty and cleaning products. That’s pretty sad, right?

Internet Retailing 2009 takes place on Tuesday 13 October
at the Novotel in Hammersmith, west London.
[inside]
 

APA : Online content sells
New study : 27% of consumers have a higher propensity to buy online if the website offers more than product listings
Online YouGov study, commissioned by APA

Julia Hutchison, COO, APA



Consumers browsing the internet say they are more likely to make a purchase if a website makes the effort to engage and entertain them through interesting and relevant content, new research revealed recently .

The online YouGov study, commissioned by APA, shows that 27 per cent of consumers have a higher propensity to buy online if the website offers more than product listings, whilst 28 per cent say that additional online content, such as editorial focusing on specific products, motivates them to make a purchase in-store.

5 Reasons You Need Good Online Content.

Internet Retailing 2009
takes place on Tuesday 13 October
at the Novotel in Hammersmith, west London.
[inside]
 


Internet Retailing
Tuesday 13 October
Novotel 
Hammersmith
 


 


How will you ensure that
your business is ready
for growth?

Come to Internet Retailing’s 2009 conference and hear the pioneers, industry leaders and the agenda setters share their thoughts, knowledge and experience in three simultaneously running conference streams.
 

Andrew Needham
Tangible has appointed Andrew Needham, Founding Partner and CEO of Face to the Board of Tangible.
[more...]
 

Gathered here are 33 recent photos of kisses expressing greetings and farewells, congratulations and joy, respect and, above all, love.
[more...]
 


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Nine free to attend workshops at
Internet Retailing 2009

September 22, 2009
Vol. 1 Issue 313

more issues...
BPMA and Promota now to be one association
Gill Thorpe, chairperson of the BPMA
The boards of the British Promotional Merchandise Association and Promota have agreed that the two associations will come together in the spring of 2010 to form one association.
[inside...]
 
Payment performance - signs of improvement
http://snipr.com/s6gn5


August saw the biggest month-to-month improvement in the time it takes companies in the UK to settle bills since December 2007
 

Marketing news you can use
Check the new
Marketing CLOUT

www.marketinguk.co.uk

Duncan James

Duncan James to present new extreme game show
on roller coasters for Watch

Koko Digital, appointed by Cheapflights.co.uk, has just launched their latest viral game, Travel Pursuit.

Employers are missing out on the business benefits of taking on a school leaver or graduate for work experience.

There are more 'fresh' marketing stories on our new site Marketing CLOUT.
It is well worth a visit.

 
Laughter Spot
How sexist TV advertising is.....

This is a clip from the BBC comedy series 'That Mitchell and Webb look' It takes a very interesting look at how sexist TV advertising is...
 

Ozzy's back

Ozzy gives his opinion about the new Samsung phone. We thought that Samsung could have done better.
What do you think?
 


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