Sick joke - John Terry was chosen as 'Dad of the Year' by Daddies Sauce. That's a product I won't be buying any more.

A serial philanderer, a 'colourful' (ie loutish) character who routinely urinates in public, had sex with a fan in his car and who made a drunken display of himself in a hotel in 2001, where anxious travellers were watching the TV news after the planes hit the World Trade Centre in New York.

In the head of John Terry, the usual rules do not apply

B-team babes: The notches on John Terry's bedpost
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This time though, an office employee is collecting clothes for a homeless shelter. When word spreads that the prize for donating an article of clothing is a cold Bud Light, it's not long before the staff is shedding their inhibitions as well as their office attire.
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Which? Holiday says it studied the online booking process for eight of the main car hire companies for London's Heathrow airport and Charles de Gaulle airport in Paris.

It found Avis and another hire company had no information about terms and conditions of hire on their websites, so customers couldn't read contractual information before booking online. Alamo, Budget and National provided some but not all of this information on their websites.

More international PR problems for the Avis team to sort out...

Protect Your Parents from Avis Budget: Direct Marketing Scumbags.
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May we suggest a strong, very different approach for your marketing plans in the next three months which will certainly build a ‘dynamic business’ for you in 2010.

The proven three month ‘Competitive Edge 2010 Plan’ from theMarketingblog www.themarketingblog.co.uk and Marketing Clout www.marketinguk.co.uk will make a huge impact on your business in the next eighteen months.

Call me Will Corry  today 01784 434 412 and I will plan a ‘Competitive Edge 2010 plan’ for you which will have them ‘rocking in the aisles’
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The US manufacturer is advertising on bus stops with the slogan: "Ever thought of Coco Pops after school?", and running television adverts showing a pupil tucking in to a bowl accompanied by its famous cartoon monkey.

Twitter   ...   Parents have accused the cereal maker Kellogg's of hypocrisy 
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Don’t get me wrong. Personal branding through social media is very important. If you (or your business) don’t have a social media footprint, it’s time to wake up and smell the coffee.
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Coca Cola invites university students to experience the happiness factory via "the happiness machine".

Go to buy a Coke and you might end up with ten, or a pizza, or a twenty foot sub.

A superb ambient idea that amuses both those in the film and us watching it. Well done.
 

It’s time to nourish your
brand back to life.

Last year saw the spend online overtake traditional media. And that spend is mainly down to the new kid on the marketing block. He’s got bigger and grown faster than anyone could have imagined.Right before our very eyes.

Tim Arnold of Tarrystone Consultants +44 (0) 7973 435 855 works on brand development with a special emphasis in digital marketing and integrating on and off line activity    web site: www.tarrystone.com
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Tiger Woods

Now that the dust has somewhat settled here is a detailed account on how things went down with Tiger (plus more stories)
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An important message for all marketers..

Send us your news at no charge.

www.marketinguk.co.uk
 

John Lewis will this week be announced as the latest sponsor of the London 2012 Olympics.

Olympic appeal for
John Lewis.
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Book now

Opportunities for Retailers from London 2012
17 March 2010
London Marriott, Mayfair
 

Over the weekend, charity and not for profit direct marketing agency DMS ran a fundraising campaign to Help Haiti, called ‘skip a few treats’.
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The growing trend to wear underwear as "outerwear" has sparked soaring sales in sheer lingerie and nipple covers.
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When an employee at a certain Irish company logged himself out after 3 failed attempts to login he was asked over the phone to repeat his password. Thanks to Melise for this one.
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