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Latest : Amazon accused of profiteering

by Will Corry on September 14, 2017

Amazon was accused last night of profiteering from a multi-billion-pound VAT fraud that is pushing British businesses to the wall.
MPs said the online retailer was ‘turning a blind eye’ to organised criminals from China and elsewhere who sell their goods cheaply on internet auction sites – but don’t register to pay VAT.
The scam takes up to £1.5billion a year from Treasury coffers and lets the sellers undercut law-abiding British traders, forcing them to fold or lay staff off.

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Will you buy all your groceries on the web? Amazon / Whole Foods shake-up

by Will Corry on August 24, 2017

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100 years of start-ups: Where did it all begin?

100 years of start-ups: Where did it all begin?

by Will Corry on August 5, 2017

The most prolific multinational corporations of today had to start somewhere. Years of hard work, investment and a little bit of good luck meant some of the budding startups of 100 years ago have gone on to become some of the biggest brands in the world today. But how did they do it?

The government-backed Start Up Loans Company has taken a look back at where it all began and produced an interactive timeline featuring some of the world’s major brands: Amazon, Jaguar Land Rover, IKEA, Marriot, Microsoft, Samsung, Starbucks, Tesco, Unilever, Walmart, Amstrad and Poundland.

You can read the timeline here: www.startuploans.co.uk/100-years-start-ups

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How to make the most influential marketing decision: Developing a creative brand identity

How to make the most influential marketing decision: Developing a creative brand identity

by Will Corry on July 12, 2017

It’s no secret that brand identity is at the core of modern-day marketing. It plays a pivotal role in how a given company markets its products and expands its consumer base, thus being crucial for generating sales and increasing profit.

As CEO and founder of Amazon Jeff Bezos famously once said, “Your brand is what other people say about you when you’re not in the room”. And you do need to give them something creative and out of the ordinary to think about.

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OTT (over-the-top) Services: It’s an in-home – not mobile – entertainment experience

OTT (over-the-top) Services: It’s an in-home – not mobile – entertainment experience

by James on December 14, 2016

Latest research from GfK into the UK’s OTT viewing habits has revealed surprisingly low audience numbers on mobile devices. It seems that watching subscription video content on Netflix, Amazon and Now TV is, for now, most definitely an in-home entertainment experience.

The vast majority (90 percent) of the UK’s OTT users have access to a mobile device (smartphone and/or tablet). Pic is Dan Hardwick, Senior Research Executive at GfK [more…]

Research : Revealed: the bad spending habits leaving Brits skint

Research : Revealed: the bad spending habits leaving Brits skint

by James on November 28, 2016

With Christmas just around the corner, a new survey reveals the bad spending habits leaving Brits in the red.

10,000 people in the UK were asked by finance specialist Solution Loans which reckless spending behaviour they were guilty of – and between spontaneous shopping sprees, mounting monthly bills and living beyond our limits, it looks like many of us may struggle to save for the big Christmas shop.

With Brits set to spend a record £42 billion this Christmas, the results of this survey have revealed the key obstacles standing in the way of our seasonal savings - with men having more trouble with monthly bills, while money management issues are leaving women of the UK hard up.

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VCCP Media – “A challenge to unearth the best media innovations .. the winner is Ocean Outdoor

VCCP Media – “A challenge to unearth the best media innovations .. the winner is Ocean Outdoor

by Will Corry on November 8, 2016

VCCP Media last week hosted its annual Innovation Challenge, now in its fifth year.

The event saw VCCP Media open its doors to a shortlist of 10 media owners (whittled down thanks to a tough entry process), who went head-to-head in a challenge to unearth the best media innovations in the industry. [more…]

Amazon’s move into brick & mortar convenience stores will more than inconvenience rivals, says ParcelHero

by James on October 13, 2016

Amazon’s shock plans to move into physical brick and mortar grocery stores spells more bad news for beleaguered supermarkets, say e-commerce delivery experts ParcelHero.

Amazon, the nemesis of High Street stores everywhere, is abandoning its online-only model to open brick and mortar convenience stores.

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Bike deliveries in central London .. Sainsbury’s plus Uber Eats, Deliveroo, Amazon, Bevy

Bike deliveries in central London .. Sainsbury’s plus Uber Eats, Deliveroo, Amazon, Bevy

by Will Corry on October 8, 2016

Last week saw the launch of Sainsbury’s bike deliveries in central London (well, re-launch actually), which allow customers to order up to 20 products for delivery. Provided they’re based in Wandsworth, where the trial is being held, their shop will arrive within 60 minutes.

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Research : Who is pushing further into the world of bricks-and-mortar shopping?

Research : Who is pushing further into the world of bricks-and-mortar shopping?

by Will Corry on September 16, 2016

You may have seen the news earlier this week that Amazon are pushing further into the world of bricks-and-mortar shopping, with plans for 100 pop-up stores in US shopping malls that will focus on showcasing its technology offerings, with emphasis being placed on Amazon’s new product Echo.

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