Arena Group

Arena Group gets £16.5 million investment

by Will Corry on February 21, 2012

Event services business Arena Group has completed a new equity fundraising with backing coming from MML Capital and Sports Investment Partners (SIP).

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Abercrombie hit by A-list backlash over anti-fat ‘bias’

Abercrombie hit by A-list backlash over anti-fat 'bias': Brand under fire again after chief executive's comment that its clothes are for 'cool kids' is republished From www.dailymail.co.uk - The popular American label Abercrombie and Fitch is now facing a backlash after its chief executive declared its clothes were only for the 'thin and cool'.

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4 CRMs that are changing the game – helping sales to achieve results

How to be Loyalistic: 4 CRMs that are changing the game

From howtobe.loyalistic.com -

Editor's note. I have been using Nimble CRM for over a year now. It has become a very important part of my business plan to make theMarketingblog set of 'Native Advertising' sites even more result oriented, even more accepted by prospects. There is a free trial. Try it - you will quickly become as big a fan as I am.

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“Half the country’s children are unable to swim” – James Frost, Marketing Director at Nectar

Nectar, the UK’s largest loyalty programme is today (5 June 2013) launching a new initiative to allow Nectar cardholders to swap Nectar points for swimming sessions at their local pool.Customers can use the Pool Finder on www.nectar.com/swim to locate their nearest participating pool. [more…]

Using consumer generated content to fuel marketing campaigns / Julie Brakley

The emergence of social media several years ago changed the way brands communicated with and to consumers - “ forcing them to completely change their approach to marketing products and services not only online, but offline as well.

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Irish Laughter Spot : “I found this pen, is it yours?”

Paddy says to Mick "I found this pen, is it yours?"

Mick replies "Don't know, give it here." He then tries it and says, "Yes it is"

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Investigation / Northampton corner shop named as only UK business to pay full corporation tax

An investigation by the BBC TV programme Panorama has found a small corner shop in Northampton whose owner has been paying the correct rate of corporation tax for almost 20 years.

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Arena Group

Arena Group gets £16.5 million investment

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Abercrombie hit by A-list backlash over anti-fat ‘bias’

“Half the country’s children are unable to swim” – James Frost, Marketing Director at Nectar

Irish Laughter Spot : “I found this pen, is it yours?”

Investigation / Northampton corner shop named as only UK business to pay full corporation tax

An investigation by the BBC TV programme Panorama has found a small corner shop in Northampton whose owner has been paying the correct rate of corporation tax for almost 20 years.