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Events : How the most innovative industry players leverage data to fuel precision targeting, efficiency, product development and consumer engagement.

by on January 29, 2015

iMedia Data-Fuelled Marketing Summit | Bringing together senior buyers and sellers of digital media (www.imediadatasummit.co.uk) 29 January, Skyloft @Millbank Tower, London

Realising data-driven precision marketing, product development and consumer experiences

Report back on the Summit to follow

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Mark Pigou talks about the retailers at the 3rd annual Internet Retailing Awards / Amazon, Evans Cycles, Missguided, AO.com, Free People, Notonthehighstreet, Argos, Graze, Ocado etc.

by on June 3, 2014

Mark Pigou writes ... Without doubt the most fun you will ever have at an industry awards - the 3rd annual Internet Retailing Awards takes place June 26 in London.
Go to www.internetretailingawards.net and take a look at the judges you will meet at the party plus the retailers who have been nominated are ..

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ad:techLondon / ‘Why the marketing industry needs to embrace innovation culture to connect with consumers’ – Ex-Burberry and Topshop marketer Justin Cooke

by on September 10, 2013

Ex-Burberry and Topshop marketer Justin Cooke is a late addition to the ad:tech London programme (starts tomorrow Wednesday) and will reveal his plans for new start-up agency Innovate7 in the show’s dedicated Multichannel Summit.

Cooke, who left Arcadia-owned Topshop last week, will present the case for why the marketing industry needs to embrace innovation culture to connect with consumers across a converged media landscape.

Innovate7 has received a 19.9% investment stake from a leading media group and VC funding. Click here to register for ad;tech London. [more…]

The connected beer bottle: a social revolution? / ad:tech London brand focus

by on August 30, 2013

From www.brandrepublic.com -

ad:tech London has been a key industry fixture in the UK for brands, agencies and publishers for nearly a decade.

Paul Smailes Global head of digital, Heineken

How is Heineken approaching the "internet of things" and what opportunities will next-generation microchips create? Unveiled at Milan Design Week in April, Heineken and Tribal DDB have been riding the crest of the connected-product wave with the launch of Ignite, dubbed the "world’s first interactive beer bottle".

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Less than 3 weeks until ad:tech London – join Unilever, AKQA, WPP Digital, British Gas, BBC Worldwide Manager’s Choice

by on August 25, 2013

Matthew Appleby, Marketing Manager at dmg events writes

It’s less than 3 weeks until ad : tech London brings together the industry’s most innovative marketers, digital strategists, commercial heavyweights, creatives, technology innovators and investors on 11-12 September at The National Hall, Olympia.

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Events : At ad:tech London – Heineken, Unilever, McDonald’s, Bacardi, Ford, Kellogg’s, Lego, BT

by on August 19, 2013

Heavy ad hitters Heineken, Unilever, McDonald’s and others including; Bacardi, Ford, Kellogg’s, Lego, BT, and easyJet make up an impressive list of the 30 top brands set to unveil their latest digital agendas at ad:tech London on 11-12 September. ad:tech London takes place on 11-12 September at The National Hall, Olympia.

Click here to register for the free exhibition or industry conference. [more…]

ASOS and Primark: a match made in heaven?

by on July 25, 2013

The news that ASOS has agreed to offer Primark clothing to customers via its own site promoted a huge reaction across social media channels. Research [more…]

9 reasons why ad:tech London is the hot ticket in town on 11-12 September for forward-thinking brands, agencies, media owners and technology firms

by on July 25, 2013

The Event for Digital Marketing - ad:tech
11-12 Sep 2013 National Hall Olympia
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Internet Retailing Award : The popular vote went to sex toys retailer Lovehoney

by on June 27, 2013

The cream of the UK’s online and multichannel industry gathered at London’s Heron Tower last night for the Internet Retailing Awards 2013.

Hundreds of partygoers queued around the block as they waited to be whisked in glass-fronted lifts, travelling at 24mps, to the full-to-capacity event, eager to find which of the commended retailers had won the coveted winner’s title in each of ten categories.

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#adtech London keynotes will be joined by top level speakers from Reckitt Benckiser, ASOS, Heineken, KelloggsUK, LegoGroup, McLarenAuto, AKQA

by on June 25, 2013

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