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OLIVER Group acquires award-winning digital content agency Adjust Your Set

OLIVER Group acquires award-winning digital content agency Adjust Your Set

by on June 3, 2016

Main pic ...Chris Gorell Barnes

OLIVER Group, the in-house agency specialist, today announces it has made a strategic investment in Adjust Your Set, one of the UK’s leading digital content agencies.

Adjust Your Set will continue to operate as a standalone agency within the OLIVER Group, retaining its existing client portfolio and brand strategy.

Adjust Your Set will operate under its existing founder Chris Gorell Barnes who remains as chief executive. Gorell Barnes is expected to take on group responsibilities within OLIVER. [more…]

Research : LinkedIn reveals ‘Most Engaged Marketers 2015’ ranking

by on December 8, 2015

Strongbox Technology, Vindicia and Living Group top the list

LinkedIn has today unveiled research into the most engaging marketers on the platform, ranging from computer manufacturers to energy specialists. [more…]

Tesco, ASDA, Nationwide, Barclaycard and Dignity Caring Funeral Services are re-introduced to the prestigious Top 50 circle

by on October 24, 2014

The Top 50 companies for Customer Service have been announced, which sees Tesco, ASDA, Nationwide, Barclaycard and Dignity Caring Funeral Services being re-introduced to the prestigious Top 50 circle. Odeon, First Rate, American Express, Molson Coors and Screwfix are all new entrants for this year.

To view the rankings in full, please visit:  http://bit.ly/12o9QRV [more…]

Barclaycard to acquire payment and loyalty specialist The Logic Group

by on September 8, 2014

The Logic Group @TheLogicGroup announces today (Monday 8th September 2014) that it is to be acquired by Barclaycard. This includes The Logic Group’s UK and Spanish businesses, laying the foundations for a global omni-channel, managed payments service and customer loyalty group that will build on the company’s heritage as one of the most highly regarded businesses in its field. [more…]

Events : 40+ brand speakers in one day: Social media results for PR & Comms Conference

by on August 14, 2013

Social Media Results For PR & Comms Conference – Interact & Influence

Fresh, Advanced Engagement & Content Techniques Which Influence Key Audiences & Maximise Social Media ROI For PR & Comms

A One-Day, Industry-Led Conference & Networking Event, 19th November 2013, Hotel Russell, London. PLUS! Two Separately-Bookable, Post-Conference, Half-Day Workshops, 20th November 2013:

AM) Measuring The Unmeasurable: Ascertaining The Value & ROI Of Your Coverage PM) Twitter & Facebook: Advanced Engagement & Content Which Delivers Results.

Download Brochure Here. Book Online.

[more…]

Contactless payments milestone for Barclaycard

by on August 24, 2012

New research from Barclaycard reveals that the contactless payment symbol is now recognised by the vast majority of Brits. Over 80% of the public – almost double the figure from a year ago – can identify the contactless symbol, with people in London and the North West the quickest to adopt the new way to pay[1].

The research highlights a huge shift in consumer spending preference, with a remarkable 61% of people saying they preferred using cards over cash to buy items up to £20.

[more…]

Mobile marketing firm M&C Saatchi Mobile is the latest company to sign up as a sponsor for Mobile Marketing Live

by on August 7, 2012

Shelley Dorsett writes ... Mobile marketing firm M&C Saatchi Mobile is the latest company to sign up as a sponsor for Mobile Marketing Live, our new event for the global mobile marketing business.

M&C Saatchi has signed up as a Silver Sponsor for the event, which takes place in London on 1-2 October. The company joins other Silver Sponsors, Mojiva, Adfonic, Fiksu, Celtra, Messmr, Cogenta, ScanLife and JustAd. Gold Sponsors for the event are Textlocal, Prinovis, InMobi, TradeMob, Brainstrom and OpenMarket.

You can find out more on the event website. [more…]

Latest : Google to speak at Mobile Marketing Live!

by on June 8, 2012

Mobile Marketing Live have just signed up Google to speak at Mobile Marketing Live!

They join Barclaycard, Dominos Pizza, Living Social, The Guardian, Shazam Entertainment and many more who are part of our exciting line up. For more info go to: http://www.mobilemarketingmagazine.co.uk/live/

[more…]

Developing a mobile strategy – the problem is knowing what you should do / Mobile Marketing Live

by on June 6, 2012

Tracking the development of mobile as a marketing and retail channel, David Murphy says that brands have realised they must go beyond apps to develop a mobile strategy

The versatility of mobile as a marketing tool is one of its biggest assets. Arguably, also, one of its biggest problems – for a new brand coming to the mobile channel new, there's so much you can do that the problem is knowing what you should do.

David Murphy is the editor of Mobile Marketing Magazine

[more…]

Talking Payments : Europe’s first online payments community goes live

by on April 16, 2012

Talking Payments”, a pioneering online community has launched today, providing a source of news and insight foranyone involved in the European payments industry.

The first initiative of its kind, Talking Payments operates online through www.talkingpayments.com, and brings together banks, acquirers, merchants, vendors and industry bodies to share news, views and the latest industry advancements. [more…]