Leading online men’s media group, IGN Entertainment UK, has appointed nugg.ad in a move that will enable it to deliver highly measurable brand-building online advertising campaigns to its UK clients.
Global Coupon will launch GlobalCoupon.com, a revolutionary digital brand offers and brand advertising platform, at ad:tech London 2012 conference and exhibition on September 19 and 20 at the National Hall, Olympia in London. www.globalcoupon.com
BLOOM London Dry Gin have launched an integrated campaign targeting trade + consumers from Wednesday 11 July – Friday 13 July, to champion the brand’s signature serve, BLOOM Gin and Tonic with Strawberries.
"A very British twist- a BLOOM Gin and Tonic with strawberries"
Working with award winning communications agency, LDR LONDON, the campaign aims to build brand awareness and amplify the credentials of BLOOM London Dry Gin as a super-premium gin.
e-Spirit has released the findings of a poll to find the most high profile marketing gaffes caused by mishaps with campaign content. This is loaded from a sister site of ours. It appeared a few years back so it's a blast from the past! [more…]