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Idris Elba rides a motorbike and takes a dip in a hot tub in new Sky campaign for Sky Store

Idris Elba rides a motorbike and takes a dip in a hot tub in new Sky campaign for Sky Store

by on November 11, 2016

Sky’s new TV commercial for Sky Store shows Idris Elba in a range of ostentatiously glamorous situations, including in a hot tub filled with tablet [more…]

Volvo puts people first with Human Made Stories – in partnership with Sky Atlantic

Volvo puts people first with Human Made Stories – in partnership with Sky Atlantic

by on September 6, 2016

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Sky launches new platform to create easy access to TV images

Sky launches new platform to create easy access to TV images

by on May 26, 2015

Sky is launching the Sky Editorial Asset Centre, a new digital asset management platform, to enable easier sharing of its enormous stock of still images for commissioned and acquired shows and movies.

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Movers and Groovers : Adjust Your Set boosts executive team with the appointment of Clare Nicholls as COO

by on September 18, 2014

New Chief Operational Officer offers wealth of financial and advisory expertise -

London 18th September UK: 2014 – Adjust Your Set, @AdjustYourSet one of the UK’s leading digital content agencies, has appointed Clare Nicholls to the role of Chief Operating Officer (COO). Nicholls brings financial excellence and in-depth expertise in broadcasting, digital and media.

Nicholls held leadership positions at a number of prestigious financial communication institutions before launching her own television production company, Splash Media, with former BBC Executives Jane Lush and Fenia Vardanis, in 2006.  [more…]

Performance Marketing Insights London / Attribution to multichannel; personalisation to customer journey; device marketing to display

by on August 17, 2014

Events : On October 28th, Performance Marketing Insights presents ‘Capture, Cultivate and Create’ | Enjoy - Really Fresh 'Social Business' News | Scoop.it

On October 28th, 2014 Performance Marketing Insights presents ‘Capture, Cultivate and Create’ – a new and comprehensive overview of strategic insight, thought leadership, technology and product innovation #PMILDN across the digital and performance marketing sector.

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Events in March : The only conference to cover the connected consumer

by on March 3, 2014

Connected Consumer Conference, March 12

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IAB Research : In 2013, UK consumers made 150 million purchases via affiliate websites – three for every British adult – totalling £13 billion

by on January 21, 2014

Advertisers spent £1 billion on “Online Performance Marketing” in 2013; up 15% on 2012
Generates £14bn in sales, equals £14 for every £1 spent
4 in 10 Britons online a month visit a price comparison site
London, 21 January, 2014: UK businesses spent £1 billion on affiliate marketing and lead generation activities in 2013, 15% more (on a like-for-like basis) than in 2012, according to the second annual Online Performance Marketing study conducted by PwC for the Internet Advertising Bureau UK (IAB).
This generated £14 billion in sales via price comparison, voucher, cashback, loyalty and product review websites – the most common forms of Online Performance Marketing (OPM). This represents a return of £14 for every £1 invested by advertisers. 

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News Nuggets : BSkyB, UTV, Tesco & downgrade, Nestle & ‘ageing work force’, Barclays & frontline jobs cuts

by on November 15, 2013

The food giant Nestle has said its creating 1900 jobs and work placements in the UK over the next three years. Fiona Kendrick, the UK chief executive of the Swiss company, has told Radio 5 this morning that the "industry needs to step up and play its role in bringing our youth employment down."

She added: "We recognise today that in the food and drink industry, and within Nestle as well, we do have an ageing work force."

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Events : 40+ brand speakers in one day: Social media results for PR & Comms Conference

by on August 14, 2013

Social Media Results For PR & Comms Conference – Interact & Influence

Fresh, Advanced Engagement & Content Techniques Which Influence Key Audiences & Maximise Social Media ROI For PR & Comms

A One-Day, Industry-Led Conference & Networking Event, 19th November 2013, Hotel Russell, London. PLUS! Two Separately-Bookable, Post-Conference, Half-Day Workshops, 20th November 2013:

AM) Measuring The Unmeasurable: Ascertaining The Value & ROI Of Your Coverage PM) Twitter & Facebook: Advanced Engagement & Content Which Delivers Results.

Download Brochure Here. Book Online.

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AURA ran their annual conference at the Insight Show – special video coverage

by on July 24, 2013

Andy from Vox Pops International writes .....

AURA, a key forum for market research clients, ran their annual conference at the recent Insight Show. We were their filming partners, pre-event and during the presentations. Watch the video to get a flavour of the event and what members gain from membership. Speakers included Insight professionals from Sky, Diageo, Asda & npower. [more…]