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[Watch] : Hungryhouse launches ‘love takeway, actually’ campaign

[Watch] : Hungryhouse launches ‘love takeway, actually’ campaign

by on December 22, 2016

Online food ordering platform, hungryhouse, has launched its ‘Love Takeaway, Actually’ campaign, to reward several of the nation’s most deserving Christmas heroes.

The public were invited to nominate their loved ones and the three winning entries were treated to £100 worth of takeaway and a festive doorstep surprise inspired by the popular Christmas Rom Com, Love Actually, with their special someone re-enacting the iconic moment Mark arrives on the doorstep of Keira Knightley’s character, Juliet.

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Waitrose holds title for strongest Christmas campaign

by on December 15, 2016

With the holidays fast approaching, annual research from email service provider, Mailjet, has revealed that Waitrose is ahead of other supermarkets in the email campaign stakes as it vies to be consumers’ choice for Christmas dinner this year.

With a total score of 21.3 points out of an available 29.0, this marks the second consecutive victory for Waitrose in the study carried out by marketing experts at Mailjet. This year’s success also represents a significant improvement on Waitrose’s performance from last year, rising by 10% overall.

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comparethemarket.com partners with Disney’s Frozen to release two new toys

comparethemarket.com partners with Disney’s Frozen to release two new toys

by on December 15, 2016

Latest .... comparethemarket.com has teamed up exclusively with Disney’s Frozen to reveal two new meerkat toys that will melt the hearts of the British public this Christmas.

The release of the toys marks the return of the nations’ favourite meerpup Oleg and the introduction of his best friend Ayana. Oleg was last seen on Christmas Day two years ago when Aleksandr and Sergei bid him farewell in Africa, devastating the nation. Now back, the adorable new Oleg toy is dressed as Olaf the snowman in a cute onesie, with Ayana dressed as Elsa complete with magical snowflake and princess dress. [more…]

Forgotten the Baileys, Santa? New home delivery service from thebar.com and Deliveroo brings the true spirit of Christmas

Forgotten the Baileys, Santa? New home delivery service from thebar.com and Deliveroo brings the true spirit of Christmas

by on December 14, 2016

Beatboxing carollers remix classic Christmas songs to spread the festive cheer as part of the launch of a new alcohol home delivery service across the UK from thebar.com and Deliveroo.

Launching in London, those first to use the service will have their order delivered by the beatboxing carol singers for a seasonal singalong with a twist. [more…]

Grocery loyalty being at a low, no supermarket can afford to sit on the side-lines, especially when targeting women shoppers .. Valassis Limited

Grocery loyalty being at a low, no supermarket can afford to sit on the side-lines, especially when targeting women shoppers .. Valassis Limited

by on December 13, 2016

Supermarket loyalty is decreasing.  Just 12 per cent of shoppers claim loyalty to just one supermarket brand, with most (70 per cent) shopping across 2 – 3 different stores, a significant decrease from 22 per cent of shoppers in 2014.  This is according to a survey by Valassis Limited, the UK’s largest coupon and voucher services provider.

There is even less loyalty during the festive season, particularly among female shoppers, with just 10 per cent of women stating they would not shop away from their main regular supermarket.

Promotional offers are the deciding factor behind where the Christmas supermarket shop is done, with half of all women surveyed declaring they would switch supermarkets in order to use coupons or vouchers, although only one third of men say they are persuaded by such deals.

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This Christmas surprise someone with a message in a Coca-Cola bottle

This Christmas surprise someone with a message in a Coca-Cola bottle

by on December 12, 2016

Christmas is around the corner and with it, so many people trying to surprise their loved ones. The problem is some people just aren’t good at surprises.

Inspired by them, Coca-Cola created Message in a Bottle –a groundbreaking limited edition special cap that allows people to record messages up to 30 seconds long and play them back when twisting the cap to open the bottle, which will be seen during the Holidays throughout Central and Eastern Europe. [more…]

Sitting on the toilet is third most popular spot for millennials Christmas Gift shopping

Sitting on the toilet is third most popular spot for millennials Christmas Gift shopping

by on December 9, 2016

UK consumers are going to be Christmas gift shopping harder than ever before on their smartphones this Christmas, according to new research by digital analytics company Catchpoint.

A majority (47%) of all respondents of all ages say they use their smartphone to shop and nearly a third of all British shoppers (29%) say they will do more online shopping on their smartphone this Christmas.

However, Millennials (aged 20-30) are much more likely than older shoppers to use their smartphones to shop with 46% of younger shoppers compared to only 12% of older shoppers aged over 50 years, saying they’ll do more gift shopping on their mobiles than last year. [more…]

Celebrate Christmas in real 2016 style with some Brexit crackers

Celebrate Christmas in real 2016 style with some Brexit crackers

by on December 7, 2016

McGarryBowen has created a set of Brexit-themed crackers for the Guardian, aimed at putting a lighthearted, satirical spin on the Christmas tradition.

The crackers contain cheeky prizes themed around the key issues of the referendum debate - for example, toys inside include a yo-yoing pound and a toy Brexit bus, where you can play with promises to fund the NHS. The crackers also feature a miniature EU jigsaw, where you can piece together a map of the European Union and try and make the UK fit and there’s even a tiny, miniature book of Brexit plans, containing Britain’s entire exit strategy, though you might struggle to read it.

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472,000 small business owners forced to work every day over Christmas and New Year as cost of employing staff increases

472,000 small business owners forced to work every day over Christmas and New Year as cost of employing staff increases

by on December 7, 2016

Pic is Sean Mallon, CEO of Bizdaq

472,000 small business owners will be working every day over the Christmas holidays without a single day off, according to a survey commissioned by business for sale marketplace, Bizdaq (www.mybizdaq.com).

  • No rest for small business owners over Christmas - 472,000 small business owners working every day over the holidays
  • Cost of employing staff a growing issue – 2.3 million small business owners not hiring additional staff due to rising costs of employment
  • Apprenticeships not considered an option - Only 14% of small businesses are planning to take on an apprentice in 2017
  • Holidays throughout year sacrificed – small business owners are taking 11 days less holiday per year compared to full time workers’ holiday entitlement
  • Small business owners in the North working more over Christmas – small business owners in the North will work an average of 1.4 days more over the ten day period

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ifolor tap into the eventful moments of heartbreak and divorce in comedy films for Christmas

by on December 5, 2016

A new campaign, featuring two teaser television commercials and two related films, has been created by Walker Zurich to raise awareness for ifolor photobooks in the lead up to Christmas. The humorous ads, which launches today, see a love-struck wedding guest and a clever, young girl seek to change their lives with the help of a photobook.

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