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About Hattons, Zero Tariffs, DHL, Wayfair, Ocado, Co-op and Mayor of London

by on March 13, 2019

Hattons Model Railways MD on warehouse upgrades, same-day dispatch and the Wolf of Wall Street

One of the advantages of small companies is that the management knows how things work. This is certainly the case with Richard Davies, the MD of... Via eDelivery  

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Movers and Groovers : bigdog says hello to Harman

Movers and Groovers : bigdog says hello to Harman

by on June 26, 2017

Latest : Full-service, integrated marketing agency bigdog today announces Harman Randhawa has joined its management board as Associate Director.

Reporting into Managing Director, Ross Faulkner, he will be leading the client services team while also taking an active role on accounts, including kitchen appliance manufacturer NEFF and food and drink brand Princes. This will be alongside helping to shape the overall direction of the agency via his board role.

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Co-op’s Christmas campaign from Leo Burnett focuses on giving back to the community

Co-op’s Christmas campaign from Leo Burnett focuses on giving back to the community

by on December 2, 2016

The Southport lifeboat crew who feature in the Co-op Christmas ad.

Every time its members buy Co-op products they earn money for causes local to them.

This is encapsulated in the phrase: “Something for you, something for your community”, which demonstrates Christmas #TheCoopWay.

TV and cinema ads, created by agency Leo Burnett, remind us of the joys of Christmas, highlighting the role food, family and friends play in making it a wonderful time of year. But we are asked to imagine, too, whether buying food that also helps the community would make us feel even more Christmassy.

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Co-op launches new “Food The Co-op Way” campaign

by on September 30, 2016

Co-op has launched a new campaign celebrating food and highlighting the fact that ingredients in Co-op products are carefully and ethically sourced. The campaign, by [more…]

Co-op celebrates great food whatever the weather : @iDExperiential

Co-op celebrates great food whatever the weather : @iDExperiential

by on July 11, 2016

Co-op is ready to embrace the unpredictability of British summer and help customers do the same. They’re asking Facebook fans to help co-create new dishes by suggesting their ‘secret ingredients’. A selection of these unique meals will then be shared across dozens of city centres, events and festivals, delivering their delicious dishes to over a million people.

To help invigorate office lunches and feed festival-goers, the brand has enlisted the help of experiential agency iD to bring Co-op’s Unpredictable Summer Menu to the UK’s major city centres, festivals and cultural events. Dishes will be served from a branded Co-op Airstream, and there’ll be roving Piaggio scooters packed with On-the-Go samples.

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Leo Burnett unveils latest summer TV campaign for the Co-op

Leo Burnett unveils latest summer TV campaign for the Co-op

by on May 25, 2016

Today The Co-op launches its Summer TV campaign ‘Be as unpredictable as the Summer’. The 40-second commercial, accompanied by four 10 second ads create a contagious spirit of unpredictability that unleashes the potential for experiences to take you anywhere.

The advert shows the escalation of events that leads to a group of friends getting together to celebrate the British summertime spontaneously, having woken up that morning with no idea that they’d end up on the beach enjoying a feast.

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Wyke Farms have a new TV advert made by Ridley Scott’s commercial production company RSA

by on August 5, 2014

Wyke Farms, the UK’s largest independent cheese producer and milk processor, today announces its autumn media campaign. The company is investing £1.2 million into a cross-platform communications campaign, which includes viral seeding, print and broadcast activity.

The campaign, which features their new TV advert made by Ridley Scott’s commercial production company RSA films, will convey the company’s unique brand vales of provenance, passion for the countryside and family farming in Somerset. The advert called ‘Ode To The Cow’ will focus on Wyke’s love of nature and champion the biggest contributor at Wyke Farms: the cow! The campaign launches on 1st September nationally on ITV in a high impact 30-second spot in the centre break of Coronation Street and will run on ITV Breakfast, as well as across other TV channels and also online reaching 59 million viewers in total.

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‘Ungovernable Co-op’ – CEO Euan Sutherland departs after salary revelations

by on March 11, 2014

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Cosine / Key customer themes and promotions from Tesco, Sainsbury’s, Asda, Morrisons, Waitrose and Co-Op

by on June 25, 2013

Key customer themes and promotions from Tesco, Sainsbury's, Asda, Morrisons, Waitrose and Co-Op 

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