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How transcription can improve your video SEO

How transcription can improve your video SEO

by on November 6, 2019

Digital video content holds a lot of potential for optimised content if you have it transcribed.

83% of marketers reportedly believe that video content is growing in importance.

This astonishingly large chunk of the industry can already see the benefits that video sharing has for brands.

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SEO guide for startups with little time and money

by on October 21, 2019

Search engine optimization (SEO) has been a staple in digital marketing regardless of the many game-changers frequently surfacing.

There are two issues most startups fear about employing SEO: one is the additional costs such services can cripple the already struggling budget, and two, the misconception that you have to be a digital wizard to win this highly competitive war.

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SEO secrets revealed by Outreachxpert which no one discusses

SEO secrets revealed by Outreachxpert which no one discusses

by on October 16, 2019

As a modern business, you need to know the best ways of promoting your brand online, and this is something you need to consider as much as possible.

There are a lot of factors to keep in mind here, and you have to make sure you think about what it takes to make the most of search engine optimization.

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How to write a creative brief

How to write a creative brief

by on August 30, 2019

At some point in your marketing career you will be required to write a creative brief - because let’s face it, no one can do it all. 

Managing agencies becomes part and parcel of a marketer’s role. The quality of a brief can determine the outcome of a campaign, so it’s important to be clear in your expectations and needs.

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Effective marketing strategies for lawyers that you can start today

Effective marketing strategies for lawyers that you can start today

by on July 25, 2019

Many lawyers do not get new clients. If you have 100 clients and one leaves you, you can work with perfect normality. However, if you have 8 fixed clients and one of them leaves, we are in a real problem to make the accounts.

Therefore, an average office has to make commercial efforts even when it seems that things are fine. You have to look ahead and take action.

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72% of UK SVoD subscribers deem advertising on SVoD unacceptable

72% of UK SVoD subscribers deem advertising on SVoD unacceptable

by on May 28, 2019

New research from Differentology unveils consumer appetite for VoD subscription services

New research out today reveals that almost three quarters (72%) of UK SVoD subscribers that expressed a preference do not consider any form of sponsorship or advertising on Subscription Video-on-Demand (SVoD) acceptable.

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Determining what content is appropriate to your website

Determining what content is appropriate to your website

by on May 20, 2019

Providing quality content is one of the cornerstones of online ecommerce.

Links, images and CTAs (call-to-actions) are all housed within the content you provide. Whether you run a blog or an online store, it is important to offer great content for your readers. It is almost effortless to get quality content these days, thanks to outsourcing services and content marketplaces.

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5 free ways to grow your website with no budget

5 free ways to grow your website with no budget

by on April 30, 2019

Strong online presence is essential for any kind of business these days. Companies create websites, build landing pages and stay active on social media to raise their brand.

All your marketing efforts should be aimed to make your site visible and easily found online.

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Christine Von Hoerde wins Inaugural ‘Content Leadership & Innovation Award’ as the World Media Awards 2019 shortlist is announce

Christine Von Hoerde wins Inaugural ‘Content Leadership & Innovation Award’ as the World Media Awards 2019 shortlist is announce

by on March 6, 2019

It’s been another bumper year for entries to the World Media Awards, with organisers, the World Media Group*, today unveiling the 2019 shortlist.

The World Media Awards, which showcase the world’s best content-driven, cross-border advertising campaigns, attracted strong international interest with entries coming in from Denmark, Hong Kong, India, Kazakhstan, Pakistan, Russia, Thailand and the USA amongst others, spanning APAC, EMEA and the Americas.

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Social Chain Group announces its partnership with Ingenuity

Social Chain Group announces its partnership with Ingenuity

by on February 18, 2019

Social Chain Group, the integrated social media company, today announces its partnership with Ingenuity, to support rapid ongoing growth in 2019.

Following huge success in 2018, the much-lauded global social experts are partnering with Ingenuity to meet ambitious growth targets for Media Chain, the social media publishing part of the global group.

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