Get in Touch

CRM

Improve sales by creating an emotional response

Improve sales by creating an emotional response

by on November 11, 2019

Jeremy Straker, SVP Sales International, Vonage

Customer experience (CX) is set to be the key brand differentiator from 2020 but implementing great CX is just the first step.

Creating emotional connections with your customers and prospects will set your company apart and is increasingly valuable to you as a business.

Download ‘The Perpetual Challenges of Inside Sales Teams whitepaper

[more…]

Four key obstacles for inside sales teams and how to overcome them

Four key obstacles for inside sales teams and how to overcome them

by on November 4, 2019

Tim Kimber, Product Marketing Director, NewVoiceMedia, a Vonage company

Inside sales teams are facing more obstacles than ever before.

In order to stay ahead of the competition, it’s not only essential to provide customers with a smooth user experience, but that your sales reps are set up to succeed.

[more…]

5 ways to evaluate success of your marketing campaigns

5 ways to evaluate success of your marketing campaigns

by on October 9, 2019

Several factors impact the success of your marketing campaigns.

It helps to study a digital marketing course, such as those available at GetSmarter, to equip yourself with relevant knowledge and skills.

[more…]

Unified communications: aligning sales, marketing and every department

Unified communications: aligning sales, marketing and every department

by on August 29, 2019

Making the different areas of your business align can seem like an impossible task when you consider how complicated the communications landscape is today, and how many different services are available for connecting your workers and clients.

[more…]

How to create a powerful marketing strategy for your business

How to create a powerful marketing strategy for your business

by on March 7, 2019

A marketing strategy is an essential tool to make your business successful.

In any effective business plan, one critical foundation is to have a powerful marketing strategy as this will attract more clients to avail your products and services and therefore increase your profits.

[more…]

Modern marketers’ five biggest challenges

Modern marketers’ five biggest challenges

by on February 7, 2019

By Rochelle Fowler, Marketing Manager UK & Nordics , Selligent Marketing Cloud

The pace of change has never been quicker.

Accelerating technological developments mean it’s expected that in in five years our technology will be 32 times better than it is now, and in 20 years it will be a million times more advanced.

This rapid change is driving changes in consumer behaviour and expectations too. The demand for instant gratification means consumers are speeding up, and within businesses, it is marketers leading the race to keep up.

[more…]

The why, what, and how of welcome emails

The why, what, and how of welcome emails

by on February 5, 2019

Sending welcome emails to new subscribers can make the rest of your emails so much more effective.

Great welcome emails can help set the tone for your relationship with your email subscribers while boosting your subscriber engagement.

More articles on emails ...

[more…]

Marketing publications & your business: Top tips

Marketing publications & your business: Top tips

by on January 31, 2019

Big brands have a following to match – and sometimes it’s a die-hard following.

Many customers and consumers will be drawn to a brand or business that provides fresh, additional content in the form of editorials and publications, in both digital and print form.

[more…]