Get in Touch

Diageo

Forgotten the Baileys, Santa? New home delivery service from thebar.com and Deliveroo brings the true spirit of Christmas

Forgotten the Baileys, Santa? New home delivery service from thebar.com and Deliveroo brings the true spirit of Christmas

by James on December 14, 2016

Beatboxing carollers remix classic Christmas songs to spread the festive cheer as part of the launch of a new alcohol home delivery service across the UK from thebar.com and Deliveroo.

Launching in London, those first to use the service will have their order delivered by the beatboxing carol singers for a seasonal singalong with a twist. [more…]

On a journey of discovery with Johnnie Walker Blenders’ Batch

On a journey of discovery with Johnnie Walker Blenders’ Batch

by James on September 14, 2016

The limited edition Johnnie Walker Blenders’ Batch Red Rye Finish is the first release from the highly anticipated and experimental Blenders’ Batch series, by the makers of the world’s No. 1 blended Scotch whisky.

The experimental blend has been created by the brand’s small team of expert blenders, led by master blender Jim Beveridge, and is one of the results of ongoing experiments into flavour that take place at the brand’s home in Scotland.

[more…]

New iProspect Consult practice to drive business success in the digital economy

by James on June 30, 2016

iProspect has today launched its Consult practice, as part of its long-term mission to drive business performance in the digital economy. Designed to offer specialist consultancy on marketing technology, experiences and audience activation, while also helping clients structure themselves to stay ahead. The business is already working with Wickes and Diageo.

Consult helps deliver a unique concept to the market; a team of professionally trained consultants who are seamlessly integrated with iProspect’s award winning teams of data, technology and digital marketing specialists. It offers one complete service hub for brands facing transformational challenges and wanting to embrace the digital economy.

[more…]

OLIVER Group acquires award-winning digital content agency Adjust Your Set

OLIVER Group acquires award-winning digital content agency Adjust Your Set

by James on June 3, 2016

Main pic ...Chris Gorell Barnes

OLIVER Group, the in-house agency specialist, today announces it has made a strategic investment in Adjust Your Set, one of the UK’s leading digital content agencies.

Adjust Your Set will continue to operate as a standalone agency within the OLIVER Group, retaining its existing client portfolio and brand strategy.

Adjust Your Set will operate under its existing founder Chris Gorell Barnes who remains as chief executive. Gorell Barnes is expected to take on group responsibilities within OLIVER. [more…]

Events : 9 important ad:tech London highlights not to be missed by Dan Brain

by Will Corry on October 10, 2014

[more…]

Tackle key issues like programmatic, data-fuelled marketing, content marketing & native advertising, future media & technology, engagement & experience, mobile, social and video.

by Will Corry on September 20, 2014

ad:tech London : The conference @adtech_london the definitive forum for the world’s leading brands, agencies and media owners Click here to sign up for a free exhibition pass or visit the website for further details

ad-techlondon.co.uk

[more…]

Movers and Groovers : HeyHuman hires Shnoosee Bailey as Creative Director

by Will Corry on September 15, 2014

London, 15 September 2014 HeyHuman is bolstering its creative team with the hire of Shnoosee Bailey to the role of Creative Director.

Bailey brings 16 years of creative leadership experience and joins the agency from her previous role as Executive Creative Director at Saatchi & Saatchi X.

Prior to that she was Creative Director at Publicis Dialog. Bailey’s previous senior experience also includes stints at 141 London, Chemistry and Leo Burnett, Australia.

[more…]

More fresh marketing nuggets : St Ives Group, ‘IMRG Knowledge Lounge’, Store closures in the Midlands

by Will Corry on March 23, 2014

‘IMRG Knowledge Lounge’,  Store closures in the Midlands, St Ives Group - Exclusive ‘seven questions interview’

[more…]

Events : New look invite-only iMedia Summit, April 24 at BAFTA is reserved for the advertisers, agencies and media owners with the most clout

by Will Corry on March 10, 2014

Dan Brain writes .. Conferences. You know the drill, right? You pay an hour or so of Wayne Rooney’s weekly salary to sit in a room of people talking in clichés and flogging their wares on stage or over a cup of insipid coffee in the lobby of a rubbish hotel?

Well that’s not the iMedia Summit experience. This year’s new look invite-only Summit on 24 April at BAFTA is reserved for the advertisers, agencies and media owners with the most clout.

Drawing on the success of the global iMedia format, the Summit provides a space for invited VIP’s to network informally, share ideas through round-table discussions or debate the big issues in the conference. It’s ‘Chatham House’ rules so discussion is open, frank and focused on collaborative learning (plus there’s no chance of getting stitched up in the press by saying something remotely controversial).

Click here to apply for a complimentary pass including the conference, dinner and all social activities.

[more…]

Global innovation firm challenge status quo with new book and expanded London presence

by Will Corry on November 29, 2013

Idea Couture helps businesses drive revenue growth and loyalty through strategic innovation

London, 29 November 2013: Idea Couture, a global specialist strategic innovation consultancy is marking the expansion of its London presence with the publication of a book “Design Thinking for Strategic Innovation” by Idris Mootee, the company’s global CEO. This builds on work Mootee has done with both MIT and Harvard, including running the programme on Design Thinking for the Harvard Graduate School.

The book starts from the recognised premise that for companies today to succeed beyond anything but the short term, ‘business as usual’ will simply not suffice. Disruption in the marketplace is not only faster, but more fundamental and will not be kind to businesses used to operating by the old rules – even the ones that once made them successful.  For more information visit www.ideacouture.com or call us on 020 7729 0487.

[more…]