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Shaken & Stirred - Influential Brand Profiling and Positioning

Ebay

“It’s eBay’s 21st Christmas, and as a brand we’ve evolved tremendously over the past two decades” / Gareth Jones

eBay.co.uk have announced the launch of its 2016 Christmas campaign – delivering the ultimate shop for the festive season. The integrated campaign is led by a national television advertisement launching this weekend. Together with the vision of director Nick Gordon […]

“It’s eBay’s 21st Christmas, and as a brand we’ve evolved tremendously over the past two decades” / Gareth Jones Read More »

eBay: We took your money but your order is pending / Chris Dawson, Tamebay

Chris Dawson writes  I’ve just made a few purchases on eBay though the eBay shopping basket. As per normal I added the items to my basket and then made a single checkout payment (using the balance in my PayPal account)

eBay: We took your money but your order is pending / Chris Dawson, Tamebay Read More »

Research : Consumer electronics shopping to ‘kick off’ next week, says eBay

eBay expects football-related shopping to ramp up from next week as the UK gets ready to enjoy a summer of sport, according to new insights released today. eBay Advertising’s data reveals that, ahead of the last World Cup, searches for

Research : Consumer electronics shopping to ‘kick off’ next week, says eBay Read More »

eBay advertising launches new ‘tv targeting’ tool to reach lucrative dual-screening shoppers

eBay Advertising today announced the launch of a new product to help advertisers cash in on the couch commerce opportunity on ebay.co.uk, following a successful pilot campaign with The Co-operative Electrical. The product – known as ‘eBay TV Targeting’ –

eBay advertising launches new ‘tv targeting’ tool to reach lucrative dual-screening shoppers Read More »

Mobile now key channel for car-related browsing and buying, reveals eBay

Automotive plate change and bonus season signal a lucrative month for motors Brands should prepare for a spike in car-related browsing and buying this weekend, according to new data released today by eBay Advertising, which reveals that ebay.co.uk’s Cars, Motorcycles and Vehicles category saw a 24% rise in

Mobile now key channel for car-related browsing and buying, reveals eBay Read More »

Last Thursday in Parliament: overseas sellers selling on online marketplaces and not paying VAT … eBay, Amazon

Daventry’s MP leads debate on VAT fraud among online retailers https://t.co/7khW3kLN5M pic.twitter.com/Be9PuExJdK — Daventry Express (@DxGusher) January 18, 2016 On Thursday, a small group of MPs discussed the issue of overseas sellers selling on online marketplaces and not paying VAT

Last Thursday in Parliament: overseas sellers selling on online marketplaces and not paying VAT … eBay, Amazon Read More »

eBay Advertising reveals lucrative opportunities for marketers in 2016

Three new shopper tribes identified for brands to look beyond ‘sales shoppers’ January is traditionally seen as a hard month for brands, but new insights released by eBay Advertising today reveal that there are lucrative opportunities for marketers who look beyond ‘sales shoppers’. The publisher has

eBay Advertising reveals lucrative opportunities for marketers in 2016 Read More »

Women made more than 10 searches per minute for “coat” on eBay.co.uk between 11pm and midnight on Christmas Eve

New data released by eBay Advertising today suggests brands could be failing to capitalise on the UK’s final hour festive shopping frenzy. The publisher has revealed that the final day and hours before Christmas Day is prime “present panic” time

Women made more than 10 searches per minute for “coat” on eBay.co.uk between 11pm and midnight on Christmas Eve Read More »