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experiential

CI Group acquires Diginut as it extends its digital marketing capabilities

by on April 10, 2019

The CI Group has continued to expand its digital marketing capabilities by acquiring London based digital agency Diginut.

The CI Group are smart marketing agencies that deliver digital transformation and integrated communications using data and insights to develop strategy and creative that changes behaviours.

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Notonthehighstreet announces two pop-ups for Christmas 2018

by on November 6, 2018

Latest

Notonthehighstreet has today announced that it will be launching physical ‘pop-ups’ in two central London locations in the run up to Christmas 2018.

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Experiential … ‘All Aboard’ as world’s largest model bus arrives in Glasgow

Experiential … ‘All Aboard’ as world’s largest model bus arrives in Glasgow

by on October 29, 2018

MadeBrave uses giant ‘toy’ to drive change in customer perception

Creative brand and strategy agency, MadeBrave, delivered a first for Glasgow by unveiling the world’s largest ‘model’ bus in the city’s famous George Square. The ‘Bus-in-a-box’ experiential stunt was used as the launch pad for First Bus Scotland to announce the arrival of 75 new buses into the city.

MadeBrave were appointed in July as First Bus Scotland’s sole creative agency and produced this eye-catching, interactive display, to help the city’s largest bus operator engage with customers and get them on board the new buses, which include free WiFi and USB charging points.

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Experiential : Green and Black’s brings decadence to the nation in new experiential campaign

Experiential : Green and Black’s brings decadence to the nation in new experiential campaign

by on September 19, 2018

Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black's to promote the brand’s recently introduced range of luxury, bite-sized chocolates, ‘Velvet Fruit’.

The sampling campaign will invite consumers across the country to taste the smooth and fruity dark chocolates from the comfort of a velvet tasting chair, where they will have the opportunity to capture a cinemagraph of their experience.

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What does Ikea do in terms of experiential marketing? | Hotcow Experiential Marketing

by on May 5, 2017

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Experiential marketing can create experiences, rather than obvious marketing messages .. Hotcow Experiential

Experiential marketing can create experiences, rather than obvious marketing messages .. Hotcow Experiential

by on December 8, 2016

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Hotcow : Top five experiential stories of the week .. Cadbury, Apple, Bombay Sapphire etc.

Hotcow : Top five experiential stories of the week .. Cadbury, Apple, Bombay Sapphire etc.

by on October 2, 2016

The Cadbury Double Decker fun bus, Apple voted as the UK's top coolest brand and Bombay Sapphire's vintage train pop-up bar were among the most read stories this week. by Michelle Perrett.

Also you can read the new blog article from Hotcow

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Samsung uses smartphones to explore experiential | Hotcow Experiential Marketing

by on October 1, 2016

Samsung is increasingly turning to “experiential” marketing and social media, according to Marc Mathieu, chief marketing officer at Samsung Electronics America

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Carabao Energy Drink marks launch in the UK with nationwide ATL campaign

Carabao Energy Drink marks launch in the UK with nationwide ATL campaign

by on September 16, 2016


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Events : A culinary and experiential tour of Italy through pop-up street food events

by on July 11, 2016

 

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