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Next day delivery is increasingly becoming the delivery option of choice – via Liz Morrell, eDelivery Magazine

by on November 28, 2016

Next day delivery is increasingly becoming the delivery option of choice, according to the latest Delivery Index figures from IMRG and MetaPack.

The duo’s figures showed that for October the use of next day delivery services was at its second highest rate yet recorded.

Although standard delivery remains the most popular option for online shoppers in the run-up to peak season it only just maintained its lead at 36.6% of all volumes. It was closely followed by next day and specified day services which were chosen for 34.2% of deliveries. The same month last year the proportion stood at 29.6%.

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“It’s very reassuring to see the market perform so well” / The IMRG Capgemini eRetail Sales Index

“It’s very reassuring to see the market perform so well” / The IMRG Capgemini eRetail Sales Index

by on November 21, 2016

The IMRG Capgemini eRetail Sales Index has revealed the value of online retail sales grew +18.9% year-on-year (YoY) in October. This was building on a comparatively low rate in October 2015 (when growth was +8.7%), but it still represents the highest YoY growth rate in any month since November 2014, when Black Friday had a huge impact on pre-Christmas shopping patterns.

Interestingly, the Index also recorded its lowest conversion rate – the percentage of website visits that result in sales – since February 2013, at just 4.1%*. This may suggest that, ahead of Black Friday this year, increasing numbers of people are visiting company websites to browse and build wish-lists. Although this may initially seem to contradict the high overall Index growth, it may have been sustained by a significant increase in both the number of site visitors and the amount of impulse purchasing completed at full price whilst browsing.

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“Should retailers be looking at mobile only rather than mobile first?”

“Should retailers be looking at mobile only rather than mobile first?”

by on August 12, 2016

Paul Skeldon, Internet Retailing writes     ....   Boffins at the IMRG have been watching a steadily growing gulf emerge in terms of growth between online-only retailers and omni-channel retailers.

According to the men in white coats, there is a widening gap between pure-play online only retailers and the omni-channel players when it comes to online sales – and the key difference is the former’s focus on mobile.

Since last July online-only retailers are up +24.8% year-to-date (Jan to June) and multichannel retailers back on +9.5%.

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A coalition of government, business associations and hundreds of local shops stand together to save the high street

by on August 3, 2016

SaveTheHighStreet.org announces a coordinated industry-wide movement to support and empower every local shopkeeper nationwide, accelerating the whole high street’s transition to a better connected, digitally enabled and more sustainable high street.

SavetheHighStreet.org founding partners include Future High Streets Forum, IMRG, Tech City and PocketHighStreet, and we are working in partnership with the Digital Garage from Google, and various media and retailers that support the movement. And this is just the beginning.

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Mobile penetration falls for first time this decade /  IMRG Capgemini Quarterly Benchmark

Mobile penetration falls for first time this decade / IMRG Capgemini Quarterly Benchmark

by on June 2, 2016

The percentage of online retail sales made through mobile devices (smartphones and tablets) fell in Q1 2016*, according to the latest results from the IMRG Capgemini Quarterly Benchmark – the first time a decrease has been recorded since tracking started in 2010.

Just under half (49.6%) of online retail sales were completed through mobile devices during Q1 2016, compared with 51.3% in the previous quarter. There was also a slight fall in the percentage of visits to online retail sites through mobile devices – at 64.6% in Q1 2016, down from 65.6% in Q4 2015.

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As mobile sales overtake desktop, e-tailers must not ignore the lure of the small screen

As mobile sales overtake desktop, e-tailers must not ignore the lure of the small screen

by on March 8, 2016

Following hard on the heels of the news from IMRG that sales on mobile devices (smartphones and tablets) accounted for 51% of the e-commerce market for the first time, the global e-commerce delivery specialist Fastlane International has urged start-ups and SME web retailers to get smart about the switch to smartphones.

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@etailexpo has 7,000 attendees: 5 important reasons why you should be one of them

by on March 9, 2015

View image on Twitter

IRX 2015 http://snip.ly/jDwX

The @etailexpo has over 7,000 attendees: 5 reasons why you should be one of them

More articles, stories  etc. from theMarketingblog about IRX 2015

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Movers and Groovers : Barclay Simpson, Omnico Group, Chime Specialist Group, IMRG, ITN Productions

by on January 6, 2015

Movers and Groovers : 8 new appointments January 2015 - IMRG, OMD UK,Thinkbox,Barclay Simpson, Chime Specialist Group, ITN Productions,.Omnico Group

Andy Mulcahy has a new job. Now Insight Editor at IMRG. Guy Melzack has a new job. ...

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Experian Data Quality Research : Black Friday – British consumers spent an estimated £810 million in a single day

by on December 11, 2014

According to figures from Experian and IMRG online traffic on Manic Monday (8th December) saw a massive 149 million visits to UK retail websites and consumer spend hit an estimated £666 million following the all-time record breaking figures of Black Friday. [more…]

See critical trends by key metrics like Unique Visitors, Average Order Value etc. / IMRG Benchmarking System

by on October 17, 2014

Daily Access To Business Critical Intelligence

We sample your website traffic every day so you can see critical trends by key metrics like Unique Visitors, Average Order Value etc. But, in addition to your own data, you are able to benchmark these metrics against other retailers who are in a similar market to you. It's anonymous, totally secure and it won't slow down your website.

The IMRG Benchmarking System gives you a unique view on your market performance.

 

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