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Unilever and ad:tech London identifies Relative Insight’s platform as one to watch

by on November 1, 2015

Relative Insight, which turns language into data to help brands make more informed decisions, is the new champion of ad:tech London’s Next Big Thing, an initiative  designed to connect global brands with 'madtech' startups.

The company was awarded the opportunity to work with Unilever on a pilot worth up to $50,000 and will receive a £5,000 cash prize.

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London Events 1 July : “It’s a bit different to your standard conference, with a mix of punchy content, networking and entertainment”

by on June 26, 2015

Marketing, media and technology professionals will have the chance to combine their love of new tech, street food and summer sport at a new industry gathering and party in Shoreditch, London on 1 July.

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Brands, Tech & Shoreditch street food culture collide

by on June 22, 2015

News: Brands, tech & Shoreditch street food culture collide

Marketing, media and technology professionals will have the chance to combine their love of new tech, street food and summer sport at a new industry gathering and party in Shoreditch, London on 1 July.

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The Next Big Thing – showcasing the country’s rising tech stars

by on July 10, 2014

Innovative marketing and media tech start-ups will pitch to panel of leading brand, agency and VC decision makers for the chance to be crowned the Next Big Thing at ad:tech London after Unilever agreed to partner the initiative and the trade show’s Future Media & Technology Summit.

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Hear how Ryanair plan to spend their £29m marketing budget #adtech_london

by on May 25, 2014

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Events : New look invite-only iMedia Summit, April 24 at BAFTA is reserved for the advertisers, agencies and media owners with the most clout

by on March 10, 2014

Dan Brain writes .. Conferences. You know the drill, right? You pay an hour or so of Wayne Rooney’s weekly salary to sit in a room of people talking in clichés and flogging their wares on stage or over a cup of insipid coffee in the lobby of a rubbish hotel?

Well that’s not the iMedia Summit experience. This year’s new look invite-only Summit on 24 April at BAFTA is reserved for the advertisers, agencies and media owners with the most clout.

Drawing on the success of the global iMedia format, the Summit provides a space for invited VIP’s to network informally, share ideas through round-table discussions or debate the big issues in the conference. It’s ‘Chatham House’ rules so discussion is open, frank and focused on collaborative learning (plus there’s no chance of getting stitched up in the press by saying something remotely controversial).

Click here to apply for a complimentary pass including the conference, dinner and all social activities.

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ad:techLondon / ‘Why the marketing industry needs to embrace innovation culture to connect with consumers’ – Ex-Burberry and Topshop marketer Justin Cooke

by on September 10, 2013

Ex-Burberry and Topshop marketer Justin Cooke is a late addition to the ad:tech London programme (starts tomorrow Wednesday) and will reveal his plans for new start-up agency Innovate7 in the show’s dedicated Multichannel Summit.

Cooke, who left Arcadia-owned Topshop last week, will present the case for why the marketing industry needs to embrace innovation culture to connect with consumers across a converged media landscape.

Innovate7 has received a 19.9% investment stake from a leading media group and VC funding. Click here to register for ad;tech London. [more…]

Starting this Wednesday /ad:tech London has launched a new platform featuring exclusive content relating to the event

by on September 9, 2013

ad:tech London – the UK’s largest digital marketing and media show – has launched a new platform featuring exclusive content relating to this year’s show on 11-12 September.

The platform will support the content offer of this year’s show which includes social media giants Twitter and Facebook, entertainment outlets such as Spotify, Channel 4, ITV and sky, as well as Google, Unilever, Bacardi, Danone, McDonald’s and Heineken. Over 150 exhibitors and 7,000 brand, agency, media and technology professionals will gather at the event to discuss key issues, network and do business. [more…]

This week / The latest shifts in digital marketing, media and technology at ad:tech London

by on September 7, 2013

From www.marketingmagazine.co.uk - 

Brand leaders and new features boost ad:tech London marketplace | Marketing Magazine

Brand leaders and new features boost ad:tech London marketplace, ad:tech has been a key industry fixture in the UK for brands, agencies and publishers for nearly a decade. 

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This week : Intense agency consolidation and shifting media spend – topic of a free closing keynote panel debate at ad:techLondon

by on September 5, 2013

A year of intense agency consolidation and shifting media spend is the topic of a free closing keynote panel debate at ad:techLondon on 12 September - that's this week.

Havas Media Global CEO Alfonso Rodes, (top right) Group M EMEA CEO Dominic Grainger,(bottom left) Google EMEA Agencies MD Mark Howe (bottom right) and UBS Lead Analyst for Advertising Tamsin Garrity (top left)  will join Media Week Editor and Campaign Media Editor  Arif Durrainni a discussion on how migrating advertising spend and agency M&A activity is changing the complexion of the industry.

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