Get in Touch

Marks & Spencer

xAd’s Black Friday UK weekend footfall report reveals cities in Scotland and North are bargain hungry

by James on December 2, 2016

Today xAd, the global leader in location intelligence that drives sales, releases its foot traffic analysis of the UK’s leading high streets over the Black [more…]

One in four name Amazon as their favourite retail brand / The DMA

One in four name Amazon as their favourite retail brand / The DMA

by James on July 15, 2016

The DMA announces its latest findings into the relationships that customers have with retail brands, which reveals that Amazon is named as the favourite for one in four (25%) of consumers surveyed – with high street stalwarts John Lewis (14%) and Marks & Spencer (10%) the next in line.

While Amazon topped the list, just three of the top 20 are online-only – Amazon, eBay and ASOS. However, most of these have also experimented with in-store experiences over the last 12 months, highlighting the continued importance of a multi-channel strategy when it comes to retail customer engagement. Most notably, Apple came in 14th behind traditional high street brands including John Lewis, M&S, Next, Debenhams, Primark and House of Fraser. [more…]

McCann London creates new trainer and exhibition for Norman Walsh

McCann London creates new trainer and exhibition for Norman Walsh

by James on June 9, 2016

McCann London has created a new trainer with British sports shoe brand Norman Walsh, inspired by the agency’s iconic art deco building on 7-11 Herbrand Street.

The new ‘Herbrand Seven-Eleven’ trainer, in the distinctive white and green colours of the McCann building, will be launched at an exhibition devised and hosted by McCann London.

The partnership follows previous brand collaborations between Norman Walsh and fashion brands such as Universal Works and high street giant Marks & Spencer.

[more…]

OLIVER Group acquires award-winning digital content agency Adjust Your Set

OLIVER Group acquires award-winning digital content agency Adjust Your Set

by James on June 3, 2016

Main pic ...Chris Gorell Barnes

OLIVER Group, the in-house agency specialist, today announces it has made a strategic investment in Adjust Your Set, one of the UK’s leading digital content agencies.

Adjust Your Set will continue to operate as a standalone agency within the OLIVER Group, retaining its existing client portfolio and brand strategy.

Adjust Your Set will operate under its existing founder Chris Gorell Barnes who remains as chief executive. Gorell Barnes is expected to take on group responsibilities within OLIVER. [more…]

US department stores leading UK rivals in the race to omnichannel retailing

US department stores leading UK rivals in the race to omnichannel retailing

by Contributing Editor on May 13, 2016

Rockpool Digital analysis ranks Sears ranks first in all areas; House of Fraser best overall in the UK.

Department stores in the UK and US have made a good start to providing satisfying shopping experiences across all media channels, according to analysis by Rockpool Digital – but plenty more work needs to be done to keep up with the retail customer’s rapid rate of change.

Digital customer experience agency Rockpool devised a scoring system to analyse the ability of eight leading UK and US department stores to provide personalised and consistent journeys for consumers.

[more…]

M&S launches ‘Adventures in Wonderfood’ campaign for the new year

M&S launches ‘Adventures in Wonderfood’ campaign for the new year

by James on January 11, 2016

DateX: M&S has launched its first campaign of the new year, this time focusing on its healthy food range, including exciting new food trends like spiralised vegetables, cauliflower rice, unusual grains and vibrant juices.

The ‘Adventures in Wonderfood’ campaign, created by RKCR/Y&R, puts a vibrant, energetic spin on healthy eating, showing fresh fruit and vegetables getting sliced, diced and blitzed into juices and soups, as well as delicious wraps and meals.

[more…]

Marks & Spencer launches ‘Adventures in Christmas’ festive food campaign

Marks & Spencer launches ‘Adventures in Christmas’ festive food campaign

by James on December 21, 2015

Marks & Spencer is launching a through the line campaign to support its festive food range.

Created by RKCR/Y&R, it features a series of films that continue with the ‘Adventures In’ theme and aim to make Christmas magical by highlighting the range of exciting food that M&S offers for every special Christmas occasion.

The campaign marks a move away from the epic Christmas ad format towards a series of stylish, shorter, commercials that synchronize with the main milestones of the Christmas calendar, reflecting that people’s culinary experience is no longer focused solely on the main Christmas dinner. [more…]

Marks & Spencer ‘Talk Talk style’ blunder.. Personal customer information visible to all

by Will Corry on October 28, 2015

Marks and Spencer customers have reportedly been seeing other people's personal details online when trying to login to their own accounts. [more…]

Apple Pay is go – but not if you’re at HSBC or Barclays

by Will Corry on July 14, 2015

If you're the proud owner of an iPhone 6, 6 Plus or Apple Watch you can now spend your cash with little more than the flick of a wrist

[more…]

Blunders : British Gas, O2, Marks & Spencer, Cillit Bang, Asda and Center Parcs are among the brands advertising on sleaze sites

by Will Corry on April 15, 2015


British Gas, O2, Marks & Spencer, Cillit Bang, Asda and Center Parcs are among the brands advertising on "paedeo and incest websites", according to a report in The Sun, leading to questions about the efficacy of the media monitoring and targeting technology they are using.

Read more for official UK online industry comment from JICWEBS (Joint Industry Committee for Web Standards).

[more…]