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About .. YouTube, Mastercard, Salesforce, The Economist and RedThread

About .. YouTube, Mastercard, Salesforce, The Economist and RedThread

by on January 4, 2019

Adweek | Breaking News in Advertising, Media and Technology

Cheers : Here is your end of the week breaking news courtesy of Adweek. Fresh articles for you to read about YouTube, Mastercard, Salesforce, The Economist and RedThread.

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Research : Dark Social is key to converting rugby fans

Research : Dark Social is key to converting rugby fans

by on February 3, 2017

Rugby is in rude health with attendances, viewers and profits soaring. As the sport’s biggest annual tournament – The 6 Nations – kicks off Saturday, new research reveals the opportunity Dark Social provides marketers to ride this wave and target rugby fans who are highly affluent consumers. [more…]

1 in 4 UK shoppers intend to make a contactless payment with their smartphone in the next 12 months, says MasterCard

1 in 4 UK shoppers intend to make a contactless payment with their smartphone in the next 12 months, says MasterCard

by on June 6, 2016

Following the recent UK launch of Android Pay, new MasterCard figures show that one-quarter of UK shoppers intend to use their mobile to make contactless payments in the next 12 months.

Despite the relative infancy of contactless mobile payment technology in the UK, 1 in 20 people are using it once a week or more. With more mobile handsets enabled for contactless payments, reservations are slowly beginning to disappear and as many as 13% of British consumers have no reservations at all, says the study.

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By 2017, 70% of internet traffic will be video

by on May 14, 2015

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Mobile Marketing Live / The latest developments in mobile advertising, mobile messaging, mobile payments, location-based services, mCommerce and more

by on September 8, 2013

Welcome to Mobile Marketing Live

3 October, 2013, London | Call us now on +44 (0) 207 183 2920

The Mobile Marketing Live Conference Programme brings together leading brands who have successfully deployed mobile in their business, and expert practitioners who have their finger on the pulse of the latest developments in their area of expertise.
Book Now

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Sponsored Video: MasterCard – Brits 2013 – Priceless Remakes – Conor Maynard

by on January 12, 2013

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