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London Events 1 July : “It’s a bit different to your standard conference, with a mix of punchy content, networking and entertainment”

by on June 26, 2015

Marketing, media and technology professionals will have the chance to combine their love of new tech, street food and summer sport at a new industry gathering and party in Shoreditch, London on 1 July.

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‘Postcards from the edge: a conversation about the future’ / Dan Machen, Billington Cartmell on SXSW

by on March 16, 2013

The South by Southwest Interactive Conference & Festival is described as the “unique convergence of original music, independent films and emerging technologies....the premier destination for discovery”.

Dan Machen, Head of Innovation, Billington Cartmell writes ...'Can Ad Agencies & Brands Humanise Technology?' .. I’m here in Austin, Texas, ready for the opening and conscious that I’m crossing a number of very weird lines.

Firstly, there’s the strange geographical delineation of Texas – with its abrupt 90 degree side, it seems like the State itself somehow represents the collision of analogue and digital about to take place at its cultural heart. Next, there’s the record-breaking number of devices and chargers I have chosen to mule to the U.S. to record and report the sights and sounds of one of the world’s largest interactive festivals. And finally, there’s South by Southwest itself – as a music, film and interactive gathering, it’s the ultimate nexus of ‘art meets science’.

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