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Should you consider buying online marketing training to improve your company’s SEO?

Should you consider buying online marketing training to improve your company’s SEO?

by on July 7, 2019

Search Engine Optimisation or SEO is a way for a company to increase their presence online and hence the traffic or visitors to their site.

When a person makes an online search, they are presented with results from the search engine and if a person is searching for your product or service, it would be profitable for your business if you were to appear within the first few results that the search engine provides.

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Check the TX March Newsletter / Coming soon exclusive interview with TransgressiveX’s Nadim Sadek

by on March 21, 2016

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“Your website will count for nothing if the loading time is poor, or if it doesn’t work on mobile platforms”

by on July 22, 2014

How to reduce the risk of lost revenue through a quality website

It goes without saying that businesses want to earn as much money as possible. Adapting to the modern business environment can be tricky, but keeping on top of the game is essential to success.

Finding a business that does not have some form of online presence, whether through a webstore or social media page, is difficult. Being online allows businesses to access to a vast marketplace that is unrestricted by location.

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Programmatic ad spending up across all channels; eCPM prices increase due to stiffer competition for inventory

by on June 4, 2014

Programmatic Advertising Grows Up: Marketers Tap Audience Data to Compete in Hot Industry Verticals, Channels and Emerging Markets

The first four months of 2014 show dramatic changes in marketer spend and data-driven strategies in new markets and channels, according to the new Advertising Intelligence Index from Turn (turn.com), the marketing software and analytics platform. As brands and agencies increasingly search for customers across the media landscape, the amped-up real-time bidding (RTB) marketplace is changing rapidly beyond traditional display advertising.

The report (accessed at turn.li/2014mayinsights) shows mature markets such as financial services and travel stabilising at high levels of competition and spend – with much less volatility – as marketers plan better for data-driven budget allocation.

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Who else wants to improve their customer experience with email marketing? / Simon Bowker, Teradata eCircle

by on June 26, 2013

How to improve your customer experience with email marketing Simon Bowker, Country Manager, UK&I, Teradata eCircle

Online retailers are facing huge challenges with abandoned shopping carts, inactive customers and decreasing conversion rates. But all too often opportunities are left untouched to increase loyalty and engagement through personalised, targeted, event-driven email marketing. Email marketing is the most effective and measurable communication channel if you want to engage your prospects and customers to help increase the ROI of your online shop. [more…]

Movers & Groovers : Mark Connolly joins AudienceScience as MD of European Operations

by on January 15, 2013

AudienceScience® have announced Mark Connolly, formally European Managing Director of WPP-owned Media Innovation Group (MIG), is joining the company as Managing Director of European Operations.

In this role, Connolly will be responsible for all commercial and business activity in the EU across its offices in London, Hamburg and Milan and will report directly into AudienceScience CEO, Jeff Pullen.

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