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Seven ways that PR can help to maximise ROI from exhibitions …Clareville PR

by on February 3, 2018

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Movers and Groovers : No more “nose bleed costs” – Harry Lang has arrrived

by on January 6, 2018

Harry Lang, formerly marketing director at Pinnacle, has launched a new added value consultancy for the gaming industry.

‘Brand Architects’ will provide bespoke brand development, channel marketing and PR services to gaming operators and B2B providers.  Lang has a wealth of experience in the sector, having also worked for the likes of WMS, bwin.party and Rank Group. [more…]

Clever PR for Warwick Rowers – their calendar is banned

by on December 5, 2017

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Sleaze blunder : Bell Pottinger expelled from trade body for South African campaign

by on September 4, 2017

The penalty follows a controversial media campaign in South Africa that "incited racial hatred".

Embattled public relations firm Bell Pottinger has had its membership of the Public Relations and Communications Association (PRCA) terminated.

In a press statement embargoed for 01:00 on Tuesday, September 5, the UK-based PRCA announced that Bell Pottinger would not be eligible to reapply for corporate membership of the PRCA for a minimum period of five years.

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Biggest PR disasters and how they could have been handled better

by on August 24, 2017

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ByBox appoints Limelight to support UK and international business growth

ByBox appoints Limelight to support UK and international business growth

by on August 2, 2017

Limelight appointed by ByBoxLondon, 2 August 2017: Specialist B2B PR and communications agency, Limelight, has been appointed by ByBox, the global leader in service supply chain and field service technology, to build its profile and support business growth strategies within the UK and overseas, among key vertical markets.

Through a targeted media relations campaign and thought leadership programme, Limelight has been tasked with educating the sector and target vertical markets on the critical role the UK’s supply chain solutions industry plays in keeping the country both moving and competitive on a global stage. [more…]

Worst in the World! : If you are a PR at Sky how do you handle this headache?

by on July 14, 2017

If you are a PR at Sky how do you handle this headache? Your answer would be appreciated. Send it to the Editor  01784 434 412  will@themarketingblog.co.uk .. Thanks

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PR : Have you been guilty of the odd social faux pas? – Hotcow

by on June 18, 2017

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Events : “TracyLocke wins their first UK award with Dolce by Ferrero Rocher”

Events : “TracyLocke wins their first UK award with Dolce by Ferrero Rocher”

by on June 11, 2017

TracyLocke London took home two Gold IPM awards for its experiential, PR and social media campaign for Dolce by Ferrero Rocher at the recent IPM Awards at the London Hilton Hotel.

Dolce by Ferrero Rocher was awarded Best Use of Social and Best Consumer Product Food. The award-winning campaign titled “Dolce by Ferrero Rocher” was an unprecedented, multi-sensory dining experience set in the heart of Covent Garden.

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Top 10 PR and marketing stunts and campaigns of May 2017 | PR Examples

by on June 7, 2017

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