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CI Group acquires Diginut as it extends its digital marketing capabilities

by on April 10, 2019

The CI Group has continued to expand its digital marketing capabilities by acquiring London based digital agency Diginut.

The CI Group are smart marketing agencies that deliver digital transformation and integrated communications using data and insights to develop strategy and creative that changes behaviours.

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Why use promotional merchandise for your next marketing campaign?

Why use promotional merchandise for your next marketing campaign?

by on March 26, 2019

Promotional merchandise is one of the great tools used for promoting various products and services. These promotional products contain a branded logo, a slogan in a text, among other details regarding the company’s products that promotes the brand.

But before you consider this strategy of promoting your business, there are some things you need to put into consideration.

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Why promotional products & promotional merchandise are the leading business advertisement options

Why promotional products & promotional merchandise are the leading business advertisement options

by on March 11, 2019

Any business and entrepreneurial mind would want to give the best, enhance their market presence and dominance and make the maximum profit.

The size of the company notwithstanding, business marketing and promotion are vital.

It is essential to advertise your business to achieve this objective and to remain relevant in a competitive environment. The use of promotional products has proven to be one of the highly effective ways to promote a business.

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10 quick tips about promotional products

10 quick tips about promotional products

by on February 18, 2019

Promotional products help brands attract and maintain the attention of customers. But how do you make sure that your marketing campaign is successful?

Here are 10 instant tips to help your brand make the most of promotional products.

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Dos and don’ts of marketing using promotional products

Dos and don’ts of marketing using promotional products

by on February 12, 2019

Did you know that including promotional products such as printed tote bags in your marketing strategy can increase your sales by 44 percent? Now you do!

Using promotional products helps to break the ice between a brand and a potential customer, as one is likely to listen to what you say once you hand them a branded bag or any other merchandise.

If you can convince them to keep the item, the chances are that you will convince them to pay for your service or product.

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Five ways you can use promotional products

Five ways you can use promotional products

by on February 7, 2019

Promotional are the items people use daily such as pens, t-shirts, mugs, umbrellas, but with a brand’s name or logo imprinted on them.

Businesses use these products to market their brands, companies, and services.

There are various ways you can use promotional products.

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How printed tote bags can enhance your marketing efforts

How printed tote bags can enhance your marketing efforts

by on February 6, 2019

Successful marketing departments recognise the importance of effective marketing strategies.

Are you aspiring to become one of the most successful marketing departments regarding your products and services?

The high chances are that you tried most of the popular marketing strategies such as online marketing, door-to-door visits, and television advertisements among others.

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5 reasons why promotional mugs are must have promotional products

5 reasons why promotional mugs are must have promotional products

by on February 5, 2019

Promotional products are helpful, tangible items that are imprinted with the logo, name or message of a brand. They are designed to remind consumers about a particular brand.

Promotional products are a great marketing tool that can help you to increase sales. Consumers may use these items or give them to others. This will give you the opportunity to market your products or services with minimal effort.

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Five ways you can use promotional products

Five ways you can use promotional products

by on January 31, 2019

Promotional items people use daily such as pens, t-shirts, mugs, umbrellas, but with a brand’s name or logo imprinted on them.

Businesses use these products to market their brands, companies, and services.

There are various ways you can use promotional products. Such as;

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Why promotional mugs should be a part of any branding strategy

Why promotional mugs should be a part of any branding strategy

by on January 24, 2019

Every successful business has in some way implemented a branding strategy that works.

The primary purpose of branding is to increase customer recognition of a company's name and to make consumers link that name to a particular image or idea.

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