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How traditional retail businesses can use market to survive in a world dominated by online shopping

How traditional retail businesses can use market to survive in a world dominated by online shopping

by on December 22, 2018

Retail Pointers

Traditional retailers should consider implementing the following strategies to stay competitive in today's complex and ever-changing retail environment:

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Notonthehighstreet announces two pop-ups for Christmas 2018

by on November 6, 2018

Latest

Notonthehighstreet has today announced that it will be launching physical ‘pop-ups’ in two central London locations in the run up to Christmas 2018.

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How to turn bargain hunters into loyal customers during Black Friday and the January sales

How to turn bargain hunters into loyal customers during Black Friday and the January sales

by on November 6, 2018

By Sylvia Jensen, VP of EMEA marketing, Acquia

Brits love getting a good deal. So much so, in fact, that last year, spending around December time for Christmas dropped by 1.5% because consumers brought forward their spending to Black Friday in November instead.

Traditionally, this time of year proves to be rather lucrative for retailers, as they experience big spikes in sales around Black Friday, Cyber Monday, the Boxing Day sales and the January sales.

Black Friday alone last year accounted for an 8% increase in spending compared with the previous year, with retailer John Lewis describing the event as “one of its most successful days”. [more…]

Making online lingerie shopping much more intimate and stress-free

Making online lingerie shopping much more intimate and stress-free

by on October 22, 2018

NEW.... figleaves.com is making online lingerie shopping much more intimate and stress-free with personalised customer experiences.

The ecommerce brand is partnering with RichRelevance, the global leader in omnichannel personalisation, to recommend seasonal products for customers selected from thousands of options available on the website.  [more…]

Online business : Simplifying your checkout process

Online business : Simplifying your checkout process

by on October 9, 2018

 

Of all the things you can do when you start your online business, whether your goal is to open a furniture store, sell electronics, ebooks or cosmetics, simplifying your checkout process is one of the most important.

Eliminating as many steps as possible for the customer between making the purchase decision and paying for the item offers a number of benefits for your business.

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Ownable : The Clearing creates brand for TI Media’s shopping service

Ownable : The Clearing creates brand for TI Media’s shopping service

by on October 3, 2018

Brand consultancy The Clearing has created a brand for revolutionary ecommerce shopping service Ownable, launching in September 2018 with TI Media.

The partnership between TI Media and Ownable allows readers to place orders for products they see featured in the pages of magazines, and launched with the October 2018 issue of Livingetc.

It will be available with the November issues of Ideal Home, Style at Home, Homes & Gardens and Country Homes & Interiors.

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Big brands no longer get big love from UK consumers

by on August 31, 2018

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This successful – and occasionally mocked – online fashion chain is branching out into make-up and maybe more

This successful – and occasionally mocked – online fashion chain is branching out into make-up and maybe more

by on April 8, 2018

Nick Beighton may be a chartered accountant but his typical work attire is more smart casual than beancounters’ suit.

Which is highly appropriate since he is the chief executive of online fashion juggernaut Asos, which specialises in supplying the latest trends at the click of a mouse or tap on a phone screen. [more…]

smp expands offering with new dedicated Amazon and extended social media teams

smp expands offering with new dedicated Amazon and extended social media teams

by on March 19, 2018

Latest : Shopper marketing agency, smp, today announces a newly formed, dedicated Amazon e-commerce team and freshly extended social media team as part of an overall expansion in services offered by the agency.  https://smp.uk.com/

The changes are a proactive response to market developments and form a key part of smp’s drive to help clients realise the potential of Amazon and social media. smp has an existing relationship with Amazon and developed the offering specifically to fully complement the e-retailer, providing added value for clients as a result. [more…]