TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

rugby

Rugby : Confirmed – Paddy Jackson and Stuart Olding’s departure following an internal review into their conduct

A group who organised a protest against a culture of ‘toxic masculinity’ in rugby has welcomed the news that two Ulster and Ireland stars who were acquitted of raping the same woman have been sacked. Employers Ulster Rugby and the […]

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Find out why Caledonia Best is so committed to Scottish Rugby, the team, its customers and drinkers

Caledonia Best, official beer of Scottish Rugby, has appointed Edinburgh agency Guy & Co to develop an integrated marketing campaign to run throughout the 2016 RBS 6 Nations Championship and beyond.

Find out why Caledonia Best is so committed to Scottish Rugby, the team, its customers and drinkers Read More »