According to the third annual JFDI New Business Barometer, the definitive guide to new business trends in the UK advertising and marketing agency world, it appears that medium sized agencies are now in the sweet spot for new business success in 2019.
In the previous year (2017), medium sized agencies (50-150 employees) found themselves squeezed between the well-resourced large agencies (150+) and the energised smaller agencies that were taking the lion’s share of new business opportunities.
However, suppose you are a business person, you should view competition as a positive aspect because it motivates you to do better than your competitors.
One strategy that increases the performance of your business is coming up with practical and creative marketing strategies.
The Kraft Heinz Company has brought in shopper marketing specialist Live & Breathe to run its entire UK integrated shopper account and act as primary shopper marketing partner across all its brands.
Branded mugs are perfectly designed to ensure clients high expectations are met. Corporations meet customer’s orders when they produce the kind of mug they need.
Promotional mugs create a great niche with the best quality mugs. Everyone has their favourite type of mug, hence its proven that the taste of a cup of coffee you love is in the kind of a mug you love.
Leading global INGO, the International HIV/AIDS Alliance, today announces its strategic and creative rebrand to Frontline AIDS.
Frontline AIDS partnered with strategic brand consultancy Brandpie to develop a new name, purpose and brand that aligns the INGO around a core idea - their commitment to finding innovative ways to solve the evolving AIDS epidemic. The [more…]
Almost every business has their own mobile app - and for good reason. It’s an extremely effective way to connect with your customers.
After all, who doesn’t have a phone these days? You can provide additional value, market new products or services more directly, and even turn the app into a social platform for free advertising.