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Research : University of Cumbria recognised in ‘UK’s Best Breakthroughs’

Research : University of Cumbria recognised in ‘UK’s Best Breakthroughs’

by on December 6, 2018

University of Cumbria research into cases of male domestic abuse is listed in the ‘UK’s Best Breakthroughs’ for having a significant impact on people’s everyday lives.

The list compiled by Universities UK, the umbrella group for UK universities, is part of the ‘MadeAtUni’ campaign launched today.

The aim is to change public perceptions of universities and bring to life the difference they make to people, lives and communities across the UK.

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Cosmetics adverts tell women they’re broken – new research

by on December 19, 2016

Advertisements for make-up encourage women to see themselves as flawed and needing to be fixed, according to a linguist at the University of Portsmouth. Dr [more…]

DMA Breakthrough Award 2016 shortlist announced

by on November 24, 2016

The three finalists for this year’s DMA Breakthrough Award, sponsored by The Economist, have been revealed.

This year’s shortlist was decided from a field that includes entries from 11 different Universities around the UK, with students studying anything from advertising and marketing to graphic design and psychology.

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Archant launches new targeted display solution

by on November 8, 2016

Archant has expanded its commercial offering by launching GoTarget Display, a new targeted advertising solution. The tool is an effective mechanism to put brands and [more…]

Forget about the clocks going back: Martini keeps summer alive with Spotify DJ chat bot

Forget about the clocks going back: Martini keeps summer alive with Spotify DJ chat bot

by on October 28, 2016

With the clocks going back this weekend, signalling the end of summertime, MARTINI, the world’s leading vermouth and best-selling Italian sparkling wine brand, is helping to keep summer alive by giving social media users their very own personalised DJ.

MARTINI will deploy a DJ chat bot to message fans over its Facebook page, asking users to sum up their summer using emojis. Based on the user’s emoji response the DJ chat bot will provide a personalised Spotify playlist encapsulating their experiences.

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