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New : SSAFA has just unveiled its new, user-led website….WPNC

New : SSAFA has just unveiled its new, user-led website….WPNC

by on August 21, 2019

SSAFA, the Armed Forces charity which has been supporting serving personnel, veterans and their families since 1885, has just unveiled its new, user-led website.

The site, at www.ssafa.org.uk, has been built by strategic creative agency WPNC, as the charity seeks to boost its online presence through an ambitious digital transformation programme.

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Samaritans appoints WPNC to develop new proposition and Christmas appeal

Samaritans appoints WPNC to develop new proposition and Christmas appeal

by on August 3, 2019

Samaritans has tasked WPNC with creating a proposition and integrated campaign to underpin a new approach to its Christmas appeal.

The agency won the brief following a three-way pitch and work is beginning immediately, with the campaign set to launch in the autumn.

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WPNC unveils new DRTV and online fundraising drive for London’s Air Ambulance Charity

WPNC unveils new DRTV and online fundraising drive for London’s Air Ambulance Charity

by on July 2, 2019

WPNC has created a new fundraising campaign, Every Second Counts, for London’s Air Ambulance Charity. It features a DRTV ad and supporting online campaign.

The aim is to raise awareness of the charity’s work treating critically injured people at the scene of emergencies across London, uniquely bringing the hospital to the patient. The campaign also tackles the misconception that the organisation is fully funded by public money.


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Brew Republic ecommerce community launches to unite craft beer fans and brewers

Brew Republic ecommerce community launches to unite craft beer fans and brewers

by on June 5, 2019

Brew Republic, a new online club and ecommerce proposition for fans of craft beer, is today unveiling a pilot launch to consumers.

The name reflects the brand’s focus on independence and craft - bringing brewers and beer drinkers closer together.

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Breaking : WPN Chameleon becomes WPNC in a rebrand

Breaking : WPN Chameleon becomes WPNC in a rebrand

by on May 10, 2019

WPN Chameleon is today announcing a rebrand of the agency, which is becoming WPNC, with a mission to deliver compelling experiences to audiences across all channels and deliver powerful results for clients.

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Children help film new charity TV ad

by on February 21, 2019

Children who are sponsored by donors with children’s charity Plan International UK are the stars of a new, uplifting integrated campaign which they helped fundraising agency WPN Chameleon (WPNC) to create.

Following a four-way pitch, WPNC was appointed to help Plan International UK – which focuses on children’s rights – develop a new campaign, featuring a TV ad and a range of online marketing, from digital films to Facebook activity, to engage and convert potential donors.   www.plan-uk.org

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WPN Chameleon announces launch of international offering

WPN Chameleon announces launch of international offering

by on January 30, 2019

Charity DRTV and digital specialist WPN Chameleon (WPNC) is today formally announcing the launch of its International division.

Having tested the concept working with European charities over the past year, the independent agency is now looking to expand its global activities.

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Movers and Groovers : WPN Chameleon hires Oxfam’s Nick Pride to head fundraising strategy for charity clients

Movers and Groovers : WPN Chameleon hires Oxfam’s Nick Pride to head fundraising strategy for charity clients

by on January 17, 2019

WPN Chameleon (WPNC) has appointed former Oxfam Deputy Director of Fundraising Nick Pride to its senior team, adding to the agency’s strength in charity client strategy.

Pride @pride_nick becomes WPNC’s Fundraising Strategy Director. He spent 18 months at Oxfam on an interim basis, with a remit to sustain and develop the charity’s multiple revenue streams that total tens of millions of pounds annually.

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Battersea smashes online giving targets following digital donation revamp by WPNC’s Addition

Battersea smashes online giving targets following digital donation revamp by WPNC’s Addition

by on January 17, 2019

This new donation experience can be seen here: https://donate.battersea.org.uk/

Battersea has doubled its income through online donations after digital product studio Addition - part of agency WPN Chameleon (WPNC) - switched the organisation to its online giving platform, goDonate.

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