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Massive relaunch is integral to Johnston Press’ new strategy

by on June 14, 2012 in Media, Nuggets

Johnston Press has completed the first phase of relaunching its paid-for titles with 22 newspapers unveiling their new designs during the week ending June 1.

Five titles moved from a daily format to weekly publication; nine moved from broadsheet to compact format; three free weekly newspapers relaunched as paid-for titles, and six others relaunched with the new designs.

Initial feedback from audiences has been overwhelmingly positive with hundreds of e-mails, phone calls, website comments and tweets pouring in to the offices.

The designs have been created by leading international design agency Cases i Associates, based in Barcelona.

The relaunch is integral to Johnston Press’ new strategy and is backed by improvements to accompanying websites and the launch of five more iPad news apps for the new weekly Peterborough TelegraphScarborough NewsNorthamptonshire TelegraphHalifax Courier and Northampton Chronicle & Echo. They are all available to download from the App Store.

Johnston Press chief executive Ashley Highfield said: “This is a hugely exciting start in our journey to revitalise the company. Relaunching our paid-for titles and at the same time investing in our digital services will create a sustainable business performing a unique function in the economy and society and delivering positive returns for our shareholders.

“The early success of this first phase gives us every confidence as we move towards further relaunches within our print portfolio.”

The full list of titles in the first phase is as follows:

Daily to weekly publications

Peterborough Telegraph

Northamptonshire Telegraph

Northampton Chronicle & Echo

Scarborough News

Halifax Courier


Broadsheet to compact

Northumberland Gazette

Harrogate Advertiser

Pateley Bridge & Nidderdale Herald

Knaresborough Post

Wetherby News

Ripon Gazette & Boroughbridge Herald

West Sussex County Times

Bucks Herald


Free to paid-for

Washington Star

Peterlee Star

Seaham &Houghton Star



Mansfield Chad

Ashfield Chad

Derbyshire Times

Eastwood Advertiser

Ilkeston Advertiser

Belper News

Ripley & Heanor News


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