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As a promotional reward the Fuel Gift Card programme is easy to implement

The new Fuel Gift Card launched by P&MM is a highly original new promotional incentive that makes it easy to offer an inspiring, attractive and powerful reward – free fuel!  For further information please visit www.fuelgiftcards.co.uk

Richard Davies, Business Development Director of the Fuel Gift Card at P&MM explained: “Filling up the car fuel tank is expensive and many households are already feeling the squeeze on their budgets as fuel prices continue to fluctuate.

“With an estimated 35.3m UK adults holding a driving licence, the chance to receive a free Fuel Gift Card will have wide and mass market appeal as a promotional incentive reward.

“We expect that the recipients will be very motivated by the Fuel Gift Card and pleased to receive this new type of reward, so they are additionally highly likely to tell their family, friends and colleagues how to acquire one.

“We believe that this is the most compelling new promotional reward to be launched for many years and are already seeing strong interest in the Fuel Gift Card as manufacturers, brands and service providers alike begin to recognise the powerful attraction of free fuel.

Fuel Gift Card

The Fuel Gift Card can be used at all* manned fuel stations and supermarkets and at any merchant displaying the Mastercard® acceptance mark. Cards are available in many denominations from £5 to £350. All cards are personalised and, with Chip and PIN functionality, are very secure.

As a promotional reward the Fuel Gift Card programme is easy to implement with a variety of flexible delivery methods to meet the clients need including traditional post, email and SMS or a combination to suit.

Richard Davies concludes: “The Fuel Gift Card programme is not only easy to use but also new and different. That is a key element of its appeal. It is a powerful alternative to all the well-established rewards on offer as promotional incentives and we believe it will prove highly attractive to many marketers seeking to re-invigorate their acquisition, reward and loyalty strategies.”

For further information please visit www.fuelgiftcards.co.uk

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