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Former Adlink and R.O.Eye MD to head up Affiliate Traction’s expansion in UK and Europe

Nicky McShane, former group managing director of AdLink and R.O.Eye has joined Affiliate Traction as it expands into the UK.

McShane, who left R.O.Eye in March, has joined the performance marketing agency to head up its new London office, as it expands it global presence to reach the UK and Europe.

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