Shaken & Stirred - Influential Brand Profiling and Positioning

Laughter Spot / Tom Jones syndrome

A man walks into a doctors – Doctor you’ve got to help me I keep getting these songs in my head that won’t go away

Doctor: What kind of songs?

Man: Well in the last two weeks there’s been, Delilah, Sex Bomb, Kiss and You can keep your hat on

Doctor: Sounds to me like you have a bad case of Tom Jones syndrome

Man: Never heard of it is it common?

Doctor: Well …. It’s not unusual

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