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Professor Wolfgang Henseler, Google’s renowned consultant to keynote at the Conversion Conference London

by on September 28, 2012 in Events, Events & Awards, Lead story

Professor Wolfgang Henseler, Google’s renowned consultant on natural interface design and creative director at SENSORY-MINDS to keynote at this year’s conference

Rising Media and SiteTuners, producers of the Conversion Conference, today confirmed that Professor Wolfgang Henseler will be a keynote speaker as details of this year’s London event are announced.

Conversion Conference London brings together a host of international experts, with a programme of engaging presentations and interactive sessions which explain how to improve sales and dramatically increase your site’s conversion rates.

The Conversion Conference London 2012 takes place on 27-28 November at The Business Design Centre, London.

Professor Wolfgang Henseler is founder and managing creative director at SENSORY-MINDS. He is an expert in natural user interface design, user experience and usability and is the chief consultant to Google and Microsoft on the next generation of human-computer interface design.

Professor Henseler will open this year’s conference with a spectacular keynote presentation which looks at the next dimension in user experience and challenges the role of Apps in multi-touch computing.

Matthew Finlay, CEO of Rising Media, said:

“Professor Henseler is a global expert on customer and user-oriented e-business solutions as well as a user and brand experience specialist. He is creating the blueprint for the next generation of websites and as a result is in   demand by global enterprises for his expertise in human-computer design.”

He added”

“We are thrilled to have Professor Henseler open this year’s conference in what promises to be a very thought provoking keynote presentation.”

The Conversion Conference London is the only event dedicated to achieving maximum ROI from online marketing and sales through tracks which cover the key topics of persuasion, best practice, hands on and testing tools. There will be live landing page tests and expert panel discussions, as well as networking opportunities where delegates can speak to the panel members and meet online sales and marketing experts from leading global companies.

The Conversion Conference Advisory Board

The Conversion Conference Advisory Board consists of the following members:

Richard Baxter, founder and director of SEOgadget. Dr. Karl Blanks, Chairman Conversion Rate Experts. Rob Jackson, founder Conversion Thursday UK. Stephen Pavlovich, director Conversion Factory.  Paul Rouke, head of usability, trainer and consultant.

Data Driven Business Week

Conversion Conference London is one of the Data Driven Business Week group of conferences taking place in November.

All conferences are designed to accelerate business competitiveness through the successful adoption of analytics, voice-of-customer and online marketing best practices.

The Data Driven Business Week conferences include: The Conversion Conference, Predictive Analytics World, The Marketing Optimization Summit and The International Search Summit. See for details.

About Rising Media

Rising Media is a specialised media company excelling in the production of business technology-related conferences and exhibitions. Rising Media currently produces events including eMetrics Marketing Optimization Summit, Conversion Conference, Search Marketing Expo, Predictive Analytics World, DemandCon, Affiliate Management Days, Internet Marketing Conference, Web Effectiveness Conference, Social Gaming Summit, Building Business Capability in the US, Canada, UK, France, Germany, Sweden and Australia. See for more info.

Media Contact

Jackie Bissell, Rising Media

+ 44 1580 714332

+ 44 7710 512617

For Sponsorship and Exhibition Enquiries

Nick Paul


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